retail
The impact of cloud and mobility on the Retail Supply Chain
2 min read
Earlier this year I had a bit of an “aha” moment. After a long day at Retail’s Big Show #NRF2016 at the Jacob Javits Center in New York 25,000 people wanted to get back to their hotel – all of them, all at once, at 5 o’clock. I looked at the taxi lines where people […]
Creating Context to Attract the Connected Customer
3 min read
A couple of weeks ago, I had the opportunity to lead a session at the SAS Global Forum, along with Intel VP Steve Brown and Lori Schafer, SAS Retail Executive Advisor, on how retailers can create better in-store context for today’s connected customer. SAS Institute is a Cisco analytics partner and we had some exciting […]
There’s Never Been a Better Time to (Digitally) Transform the Shopping Experience
1 min read
I’d like to draw your attention to a Cisco blog that came out recently from our Vice President of Global Marketing Karen Walker. Cisco has launched a new brand campaign based on the theme of There’s Never Been a Better Time. In talking to our customers, partners, and other influencers like you, we are finding […]
Video Provides a Fresh Approach to Retail
1 min read
The key to retail success is understanding the shopping journey, and video can play an important part in that process. Sandra Acham talked to me this week as she wrote a blog about how video supports a comprehensive approach to understanding customer behavior (read the blog). The thing is that today’s retail customers don’t think […]
Video Provides a Fresh Approach to Retail
3 min read
The real work of retailers is building a trustful and relevant relationship, creating a series of positive interactions with shoppers, and ultimately selling merchandise. Employee engagement is critical to both the customer experience and retail success. The interactions that take place before, during, and after a sale, whether online or in a physical store, set top retailers apart.
How Retailers Can Chart a Path to Digital Value
2 min read
Digital disruption is here. According to a 2015 survey from the Global Center for Digital Business Transformation (DBT Center), a joint initiative of Cisco and the Institute of Management Development (IMD), 47 percent of retail executives say digital disruption increases the risk of going out of business. In addition, the survey revealed that four of […]
Feb. 2: NRF16 Wrap Up at Live CiscoChat
1 min read
Retail’s Big Show offers ideas and insights into the ever-changing industry of retail. This year’s NRF 2016 drew a large and influential group of the most innovative retail leaders. Throughout the show, these leaders held extensive one-on-one conversations and hosted general sessions by some of the industry’s starring professionals. If you missed the show (or […]
How to Create an Omnichannel Strategy that’s Worth Celebrating
2 min read
This holiday season customers have more ways to shop than ever before. Retailers are making it easier to get the right presents by providing enhanced delivery options – from buy online, pick up in store (BOPIS) to curbside pickup. While this freedom is empowering for customers, it creates a new level of complexity for retailers […]
Security Steps to Take in the Holiday Season – and Beyond
2 min read
Retail companies face a landscape filled with growing and increasingly complex threats. And the financial impact of these breaches is soaring. There are obvious financial incentives for attacking retailers because they typically don’t spend as much on security as financial institutions or government organizations, so they’ve become easy targets in recent years. According to Gartner, […]