retail

October 28, 2015

COLLABORATION

Create an All-channel Retail Shopping Experience

I always feel the rush of excitement when it comes to shopping. Whether it’s that something special to enhance my home’s interior. Or my annual vacation package. Or a pair of custom designer shoes that will add a perfect dash of sophistication to my business suit. Yes it’s true. Nothing to beat bespoke products and […]

October 20, 2015

RETAIL AND HOSPITALITY

Join the Conversation: Where Shopping Experience Meets the New Digital Consumer

The demands of increasingly mobile and digital consumers are creating unprecedented complexity for retailers and brands.  How should retailers respond?  We’re going to tackle this question together on Twitter next...

September 14, 2015

RETAIL AND HOSPITALITY

The Next Step in Your Store Analytics Strategy: Sensor Fusion

Retail has entered an era of unprecedented competition and accelerated evolution worldwide. Retailers in every category, both brick-and-mortar and online, face larger and more unpredictable threats than ever before, from digitization of goods and distributed manufacturing to autonomous, near-instant delivery, service robots, and online experiences with unprecedented realism, as disruptors such as virtual reality, 3D […]

August 13, 2015

RETAIL AND HOSPITALITY

Enabling Retail Business Innovation With Threat-Centric Security

Last year was one of the biggest years for retail data breaches, with credit card data from well over 106 million shoppers stolen from two of America’s largest retailers alone. The attacks shook consumer confidence, eroded brand loyalty, and cost the industry millions of dollars. Even though the retail and security industries have been talking […]

August 13, 2015

SECURITY

Enabling Retail Business Innovation With Threat-Centric Security

Last year was one of the biggest years for retail data breaches, with credit card data from well over 106 million shoppers stolen from two of America’s largest retailers alone. The attacks shook consumer confidence, eroded brand loyalty, and cost the industry millions of dollars. Even though the retail and security industries have been talking […]

How to Make Your In-Store Data Meaningful

As an omnichannel retailer, you are probably offering your products to shoppers both online and in brick-and-mortar stores. And, like most retailers, you are no doubt collecting online data and running detailed website analytics that help you track preferred products, pricing, shopper behavior, ratings, and so on. But are you able to gather these same […]

Finding New Directions for Retail: The Ever-Changing Store

Hello, everyone! My name is Anne McClelland, and I am the new director for Cisco’s retail and hospitality sales team in the U.S. I’m excited to have the chance to write for Cisco’s retail blog program, and you’ll be hearing from me regularly sharing some insights, musings, and speculations on trends as well as giving […]

Achieving a 3D View of Your Shoppers

If every click made by a shopper on an online store can be considered valuable information, surely every step taken by a shopper in a physical store is also a similar wealth of data. While clearly this is valuable input that many stores would like to have, the means to collect and process it is […]

Why Your In-Store Web, Mobile, and Video Experiences Matter

The lines between offline and online experiences are blurring. Customers no longer go online, they are online 24/7, and that includes inside your stores. In fact according to recent Google research, 89% of smartphone users leverage their smartphones while shopping in stores. And close to 70% of those used it to look at the retailer’s […]