connected retail
Cisco Live announcements & impact for Retail cloud strategy
2 min read
From the integration of insights and automation, to enhanced network visibility and control, retailers are truly reaching a new era of cloud capabilities. Here are the top announcements from Cisco Live and our session on securing multi-cloud retail environments.
The Future of Retail is in the Power of Partnership
1 min read
See how the power of the Cisco partner ecosystem is unlocking the future of retail for customers around the world.
Meet the experts: Talking Retail
2 min read
Retailers worldwide are in a race to transform their business to meet consumer expectations. It is a competition with digitally native brands and channels, where manufacturers can meet the customer...
Analytics Opens a Window into Each Shopper’s Journey
3 min read
The key to retail today is customer understanding —where each customer stands on his or her personal shopping journey, whether in-store or out. Retailers must “know” each shopper as never...
To Compete in the Retail Revolution, Mobility and Analytics Are Critical
3 min read
Today, mobile devices are everywhere — and vying for the attention of just about everyone. On a train, in a café, or in the park, people are gaming, connecting with...
#CiscoChat Explores Mobile Data as the New Currency for Today’s Retailers
2 min read
The Internet of Everything (IoE) is driving remarkable change and opportunities across nearly all industries. But few are as visible — and rapid — as the upheavals affecting retail. Today, retailers aren’t just competing with the store across the parking lot. Industry leaders face an expanding universe of mobile and virtual shopping possibilities vying for […]
When Clicks Meet Bricks: the Future of the Retail Store
3 min read
Today’s retailers face a hard truth: their customers have embraced digital technologies faster than they have. But I believe that retailers have an opportunity to elevate the shopping experience in...
A Retail Revolution: The Digital Generation Is Changing the Way We Work, Live, Play, Learn, and Shop
3 min read
Retailers once had a pretty clear idea of who shopped where and how they did it. After all, there were not that many options available for shoppers. Consumers would see...
New Study Tells Retailers: Win Consumers’ Trust to Deliver the Hyper-Relevant Experiences They Want
3 min read
As Cisco’s chief marketing officer, an important part of my role is to build and maintain the trust of Cisco’s customers.In fact, “brand promise” ultimately relies upon the trust consumers...