Partner

This is the season when marketers try to predict what lies ahead in the new year. Cisco Marketing has been looking at the latest trends and how they will shape the future of marketing. Fresh out of Cisco’s recent Partner Summit and Marketing Velocity Executive Exchange, we would like to share some insights with you as you prepare plans for 2024!

Digital customer experience is one of the most important differentiators for your business. How do you build a great DCX, one that meets your customers’ needs and builds a sustained competitive advantage for your company over the next ten years? Here’s what we’ve done at Cisco.

We are excited to share the Partner Managed Devices solution with the world. It enables partners and customers alike to support virtually 3rd party SIP Device for the Webex Calling and Wholesale offers.

The momentum of Cisco's Managed Service Provider (MSP) partners is undeniable. Despite global economic uncertainty, the projected 2023 outlook for managed services indicates a worldwide growth of 12.7 percent, reaching a total value of US$472 billion.

Sustainability isn’t just about protecting the planet for future generations. It’s also about preserving the delicate balance that allows life to thrive today and tomorrow.

Multi-partner Co-Selling is a collaborative sales engagement between an IT vendor and its partner ecosystem to deliver a differentiated joint customer outcome, leading to an average increased deal size by 6X and software mix by 2x accelerating recurring revenue.

Observability is high on the agenda of every C-Suite technology discussion, and for good reason. Applications have become the lifeblood of revenue extraction and growth in every business segment and vertical. Releasing features and functionality while maintaining the best possible customer experience is the new battlefield for competitive advantage.

Every business is looking to grow, but how they accomplish that, and differentiate themselves against competitors, depends on the journey that they create for their customers. While there is no good or bad, there certainly is better and best. With the newly launched Lifecycle Practice Journey, Cisco will help you achieve the latter!

I'm thrilled to announce that Cisco has been recognized as the AWS Global ISV Partner of the Year for 2023, a testament to our outstanding ability to collaborate and innovate. Let's delve into the three key attributes that have set Cisco apart from others and enabled us to earn this prestigious award.