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Nicki Vereschagin

Global Retail Marketing Content Strategist

Global Industries Marketing

Marketing professional working for Cisco Systems, specialized in global retail go to market strategy and industry focused content creation. Previous experience includes global partner marketing and Cisco's brand marketing.

Articles

January 26, 2021

RETAIL & HOSPITALITY

NRF 2021 Key Takeaways

3 min read

Leadership, forward-looking growth, new business models, customer experience, operations and talent were major themes from NRF. Here's how Cisco is enabling retailers to thrive in all 6 areas with digital solutions and network management.

January 4, 2021

RETAIL & HOSPITALITY

Know before you go: NRF 2021

2 min read

Between the needs of a customer and the agility of a retailer, there's a bridge. Cisco is showcasing how we help retailers thrive at NRF 2021. Here is what you need to know to register, watch our big idea sessions, and get connected.

December 10, 2020

RETAIL & HOSPITALITY

Visibility is everything- the impact of MV cameras for retailers

4 min read

Meraki MV cameras give retailers invaluable visibility and insights into what's happening in physical locations. From brick and mortar stores, to distribution centers and warehouses, you can protect customers and associates, while capitalizing on efficiencies.

November 5, 2020

RETAIL & HOSPITALITY

Cloud is the key to meet increasingly complex retail requirements: Part 2

4 min read

Core capabilities for retailers such as pricing and merchandising need to be automated. Cloud technologies serve as the catalyst for keeping up with demands and simplifying IT management.

October 22, 2020

RETAIL & HOSPITALITY

Cloud is the secret enabler of channel-less retail: Part 1

4 min read

The digitization of retail and rising IT complexities are pushing retailers to critically examine central management of platforms and customer touchpoints.

August 6, 2020

RETAIL & HOSPITALITY

Retail podcast: business resiliency for tomorrow’s consumer

1 min read

Convenience drives decisions for both consumers and retailers alike. Digital experiences enable overall business resiliency, and in this first episode of our podcast, "Conversations and coffee" we are diving into the key innovation areas for retail organizations today.

Cisco Live announcements & impact for Retail cloud strategy

2 min read

From the integration of insights and automation, to enhanced network visibility and control, retailers are truly reaching a new era of cloud capabilities. Here are the top announcements from Cisco Live and our session on securing multi-cloud retail environments.

Supporting business continuity in retail

1 min read

Digital solutions such as curbside pickup and an optimized online platform are enabling retailers to reach business continuity in this unprecedented time. Watch this video for an in-depth look at the capabilities that are making a difference for retailers to build customer loyalty and protect individuals across the value chain.

March 26, 2020

RETAIL & HOSPITALITY

Navigating supply chain disruptions for agile retail

2 min read

The surge in remote workers and the need for visibility across both the network and across business operations, calls for agility for all retailers alike. Here's a look at how retailers can leverage the power of IT to move towards business continuity during this time of uncertainty with COVID-19.