How would you define ‘digital’? As a communication channel or method? A convenience enabler? 1s & 0s? The inverse of analog? Bits versus atoms? Something we can no longer live without?
I am often asked ‘what is digital’? … ‘is it just our website, or broader than that?’ … ‘what exactly do you mean?’
So, I asked around to find out the word-on-the-street around ‘digital’. I was impressed with how many different, nuanced, and insightful answers I was given on the definition — I had to put it all together into a video in order to capture the rich and diverse viewpoints. In the video, you can learn what others think ‘digital’ is, as well as how we define it.
Watch the video to see how our colleagues and members of the public describe it; listen to hear if your definition is included; and let me know whether you’d add a different perspective.
It’s hard to believe another calendar year is coming to an end less than 2 months. I’m amazed at the pace of which digital and social media continue to evolve and get excited when I think of what 2014 might bring in the way of further surprises.
Editor’s Note: This blog post was co-written by Dr. Brendan O’Brien, who is authoring the post, and Dr. James Little, technical lead for CMX Analytics in Cisco’s Wireless Networking Group.
This year’s CiscoLive! in Orlando with over 20000 visitors was selected as an ideal opportunity to test and prove CMX Analytics over a large venue with high volume usage.
This year’s CiscoLive! was spread over two huge venues of the Orange County Convention Centre and the Peabody Hotel between June 23rd-27th. Over two and a half days, approximately 40,000 different devices were detected using CMX Analytics. (This figure is not uncommon any longer, assuming 50% of people had WiFi on and most of us had 2 or more devices)
The main purpose of the Wi-Fi network at CiscoLive! is to provide a high quality service to all attendees, providing CMX Analytics with its toughest test yet. With a peak of around 15,000 connected devices on the opening day serviced by 750 access points and 1500 radios, the challenge was to see how well CMX could take the raw numbers and translate it into insights on the movements of the delegates.
Let me break down some of the reports for you:
In the table above, CMX Analytics shows:
The second floor being busier than the 1st, 3rd or 4th during lunchtime. as expected with the catering facilities located there.
The World of Solutions was also busy over this period as it was a break between sessions.
The keynote areas are expectedly quiet during this time. Read More »
Last month I wrote about the Connected Mobile Experiences deployment in Nice. One of the most interesting things I saw at the iCity launch in Nice was a real cool application that can leverage the power of Cisco’s Connected Mobile Experiences (CMX) solution to deliver very unique and exciting capabilities.
Imagine visiting a city and being able to leave your friends digital messages that only they can read when they get to a specific location. Or walking into a new area and getting localized information right then about a specific event. Or customizing signage in whatever language in native to the visitor. Imagine being able to create your own sticky note and making it public or private anytime anyplace electronically.
All of these things are just some of the possibilities that are now made available using ‘digital graffiti’ from a small startup in the South of France called Geekgaps.