Steve Cox

February 5, 2018


Take the Quiz: Are You in Digital Denial?

Is your organization in digital denial? The first step is recognizing it, and the next step is admitting the need to do something about it. Steve Cox's blog helps you recognize if you're in digital denial and what you can do to turn things around.

October 9, 2017


The Under-the-Radar Cisco Leader That Every Partner Needs to Know

Although we don’t often publicly sing the praises of individual team members, we’re making an exception today to recognize Steve Cox, who was named this week to CRN and The Channel Company’s “100 People You Don’t Know but Should” list. The annual list recognizes the unsung heroes and under-the-radar leaders in our industry who create, […]

January 17, 2017


Fueling Customer Success with the Right Mix of Digital Engagement

No matter which lens you look through, it’s easy to see the importance of digital and the enormity of transformation taking place in the marketplace today. Both Gartner and Forrester predict that by 2020, 80% of the buying process is expected to occur without any direct human-to-human interaction. IDC says that the digital shift doesn’t […]

July 20, 2016


Five Ways to Increase Customer Share in the Subscription Economy

We’ve reached the midway point in 2016 and now’s the perfect time to reevaluate – or even re-think – your current growth strategy. Traditionally in our industry, business growth has been built around gaining market share: adding new logos, making more deals and fueling the sales pipeline. “Being successful in this new economy increasingly requires […]

December 10, 2015


Partner Success Strategies: How to Automate and Digitize Customer Engagement

A digital transformation is already upon us.  Customer buying behavior is dramatically different than it was 10 years ago.  If you haven’t adapted already, growing your business may require big shifts in the way you do business. It’s no surprise that your customers prefer to do business online.  They are buying more online services, subscriptions, […]