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Create Mobile Web Campaigns with CMX Browser Engage

In the last MSE blog, Reddy Babu talked about the new Location Aware Guest Captive Portal powered by the Mobility Services Engine (MSE). The MSE was first introduced to provide location based information as a core service to the network, but has since built out a suite of location-based services that take the location-based data from the wireless network to the next level. These services are collectively known as the Cisco Connected Mobile Experiences (CMX) solution. As you read in Dr. Brendan O’Brien’s blog last week, we have been introducing more and more features to the CMX solution.

Today I will expand on one of these new features offered by the Connected Mobile Experiences solution: Browser Engage -- which is our new network based location and context aware orchestration platform.

Browser Engage allows organizations to customize the web browsing experience for mobile users in their venue by offering various context-aware value added services. These services, such as indoor navigation and search, are available to the mobile user throughout their mobile web browsing experience. Browser Engage also helps organizations setup their content and serve them to the users based on device location. For example, an organization can deliver coupons or deals to mobile users based on their location within the venue—making the offerings much more relevant to the mobile end user.  Imagine yourself in a mall and a deal shows up on your phone right around lunchtime that is valid at a food court right around the corner.

So, how does it work? Read More »

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6 Tips for High Density Network Design

The guys from No Strings Attached Show just published their podcast we sponsored featuring Jim Florwick yesterday and already the verdict is in: Jim Florwick is awesome.

For those of you who haven’t had the chance to download the podcast yet (What are you waiting for?! Download  podcast) or you have a few extra minutes to scan a short blog to decide whether or not you want to download the podcast, I asked Jim what his key takeaways are when it comes to high density design.

Here are Jim Florwick’s 6 tips for HD network design (for the REAL meat, tune into the podcast):

  1. High density client environments are quite common with today’s users being very connected – today’s users are always connected.  With planning, this can be managed quite successfully.  Understand the limitations, be aware of how legacy requirements will affect the outcome, and set expectations accordingly. Efficiency is key and removing some of the blockers (legacy) first is essential.
  2. 802.11ac represents another quantum leap forward in technology and will eventually allow a much richer user experience.   It is a transition that must be managed and balanced against your current mission requirements.  Evaluate channel/bandwidth requirements carefully.  Monitor the mix of client devices operating in your environment and update frequently. Read More »

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CMX Connect – An Innovative, Location Aware Guest Captive Portal

connect1With the explosion of smart mobile devices, consumers expect to have Wi-Fi access at pubic venues everywhere they go. Venue owners are under pressure to provide reliable Wi-Fi guest access in a simple and easy way. Wouldn’t it be great to be able to do that AND extract some value out of your investment in setting up the Wi-Fi network as well? Cisco Connected Mobile Experience (CMX) is an industry leading solution provides just that: an easy, customizable and location-aware way to onboard guests using CMX Connect, an ability to gain insights into guest behaviors using CMX Location Analytics and an opportunity to engage guests in meaningful ways using CMX Browser Engage.

With MSE Release 7.6 coming out later this year, we wanted to give you a closer look at new feature CMX Connect.  Read More »

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Educause 2013: It’s All About Engagement

Educause 2013 brought together the country’s greatest minds in higher education to discuss the future of learning. We’ve come away from this year’s conference with a lot to think about – the role of mobile devices in the classroom, new technology implementations and turning the traditional classroom upside down. But throughout all of these different discussions, the common thread throughout the conference was engagement.

At the Cisco booth, we featured solutions that can help engage students through the use of video.  Cisco partner Vyopta demonstrated how Cisco® Lecture Vision and Vyopta vPublish, work together to manage the entire lecture-capture process, from recording content to managing media assets to streaming on demand. Read how San Jose State University is using this tool to deliver 51 next-generation learning spaces across campus.

Read More »

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Deep Dive: Mobility Services APIs (with Sample Code!)

Last week, my colleague Rajiv walked you through an overview of how our Mobility Services API now supports REST based APIs. As a developer for the Mobility Services Engine (MSE) team, I am very excited about this update because it means that it will be easier for developers to create apps using the MS-API, which hopefully means that more and more organizations will be able to take advantage of the location-based services and functionalities of the MSE. I’m going use this blog to walk you through some of the more technical aspects of the change.

The Basics

The REST API is now widely used in the field of API based web applications. The REST stands for REpresentational State Transfer. It is an architecture that is based on set of six rules, and APIs that support REST follow all those rules, making them RESTful.

Compared to SOAP, REST has better performance, scalability, simplicity, modifiability, visibility, portability, and reliability. For secured REST API transactions, HTTPS is recommended.

RESTful Mobility Services API

7.5 applications, including features from the Connected Mobile Experiences (CMX) solution such as Browser Engage and CMX Analytics, are now supporting REST APIs in addition to the existing SOAP APIs previous releases (backward compatibility).

CMX utilizes the basic authentication scheme to authenticate each REST API request. It utilizes the Authorization header in the HTTP packet. The Authorization header is composed as follows:

- Username and password are combined into a string “username:password”.
- The resulting string literal is then encoded using Base64.
- The authorization method, a space and the string “Basic” is then put before the encoded string.

The API credentials can be accessed from Prime Infrastructure (PI), which manages CMX (page is located under Mobility Services > Specific MSE > System > Users).

As Rajiv mentioned last week, the Mobility Services REST APIs can be grouped in the following way:

-          MAP APIs

-          Real time location APIs

-          Location history APIs

-          Notification APIs

Let’s break them down with use cases to get a better picture of when you’d use which. Read More »

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