Personalization
Building a transparent Notification Center to Enable Customer Control
4 min read
Personalization is critical to a guided customer experience. It helps build trust, foster relationships, and enables a deeper connection with customers.
Personalization in Financial Services
3 min read
As financial services become more personalized, it is critical to have the back-end systems and communication channels that help provide better customization to the end consumer.
GDPR: It’s Getting Personal
1 min read
With the deadline to the enforcement of the EU GDPR approaching, it is important to understand the future implications to our business and how we engage with our customers.
Making the Branch Core to Omnichannel, and a Hub for Financial Expertise
4 min read
I recently returned from a Financial Services Summit event in China, where I discussed trends in an omnichannel delivery strategy with an audience from 30 banks. A central part of my discussion was the notion that things are not changing, they’ve already changed. Consumers across the globe have a heavy appetite for digital services. Digital […]
Cisco and Unidesk: How to Simplify and Scale VDI with Citrix, Microsoft, or VMware
4 min read
Posted on behalf of Ramesh Chitor, Cisco Systems and Tom Rose, Unidesk It’s no secret that desktop virtualization has taken longer than everyone expected. As most enterprises will attest and as Gartner research confirms, the two main culprits are cost and complexity. Top Issues That Limit VDI Deployments Source: Is the Hosted Virtual Desktop Market […]
How U.S. Banks Can Transform Customer Interactions to Increase Profitability
3 min read
You order a movie online and additional suggestions pop up, based on a deep knowledge of your likes and dislikes. You plan a vacation and similar suggestions appear, reflecting your...
Straight From NRF: Want Your Share of $100 Billion? Build Customer Trust
3 min read
As I’m sure most of you know, Jon Stine presented this morning at NRF on the results of his fourth “Catch ‘Em and Keep ‘Em” survey, which is a highly respected study done each year to identify how shoppers are responding to retail technologies. As a followup to his NRF Big Ideas session, I’d like […]
Realizing the Benefits of the Internet of Everything for Customer Experience, Part 2 ‘Design Thinking’ the Customer …
3 min read
The early days of the Internet were a heady time of reimagining, rethinking, and, in effect, “e-enabling” a staggering range of business processes. Today, we stand on the cusp of an equally momentous paradigm shift driven by an explosion in connectivity—not just among devices, but also encompassing people, process, data, and “things.” This next-generation digital […]
Service Providers Are Sitting on a Gold Mine of Data
The so-called “data deluge” shows no signs of abating anytime soon. Facebook, for example, has more than 2.5 billion pieces of content and ingests more than 500 terabytes of new content daily. Mobile devices are driving this growth of data. The global proliferation of devices estimated to reach 10 billion by 2017—or 1.4 times the […]
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