#Retail

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As organizations move toward digital transformation, they are embracing the benefits of delivering timely, personalized information to customers, citizens, and patients. Connecting people with information and services when, where, and...

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We are increasingly hearing about the value of improving the shopping experience by adding virtual expertise to the store. As head of Cisco’s Retail & Hospitality practice, I frequently talk...

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As an omnichannel retailer, you are probably offering your products to shoppers both online and in brick-and-mortar stores. And, like most retailers, you are no doubt collecting online data and running detailed website analytics that help you track preferred products, pricing, shopper behavior, ratings, and so on. But are you able to gather these same […]

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The key to retail today is customer understanding —where each customer stands on his or her personal shopping journey, whether in-store or out. Retailers must “know” each shopper as never...

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Today, mobile devices are everywhere — and vying for the attention of just about everyone. On a train, in a café, or in the park, people are gaming, connecting with...

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The Internet of Everything (IoE) is driving remarkable change and opportunities across nearly all industries. But few are as visible — and rapid — as the upheavals affecting retail. Today, retailers aren’t just competing with the store across the parking lot. Industry leaders face an expanding universe of mobile and virtual shopping possibilities vying for […]

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Today’s retailers face a hard truth: their customers have embraced digital technologies faster than they have. But I believe that retailers have an opportunity to elevate the shopping experience in...

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Retailers once had a pretty clear idea of who shopped where and how they did it. After all, there were not that many options available for shoppers. Consumers would see...

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As retailers compete for consumers’ attention—and purchases—they are always looking for ways to deliver a better shopping experience that will make customers want to come back to the store, again and again. A good starting point is to eliminate some of the common frustrations of the shopping experience, such as long checkout lines. Cisco’s new […]