Partnership

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Cisco and Amazon Against Counterfeiting – Fighting the Good Fight, Together

Small businesses around the globe are increasingly looking for faster, simpler, and more cost-effective ways to buy technology. In our last blog, we shared the benefits and risks of new routes to market and focused particularly on the ease of purchasing online. With this, comes a risk of purchasing inferior quality or even counterfeit goods. […]

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Cisco and Microsoft — Collaborating on Data Center Innovation

I’ve led the Networking and Security Business at Cisco for just over a year now. As exciting as it is to release new technologies that ultimately will become the networking infrastructure powering the world’s future disruptors – last week’s intent-based networking announcement for example – it’s the breadth and scale of Cisco’s business that make […]

June 28, 2017 1 min read
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One Year into our Next-Generation Strategic Partnership

Cisco has long been known for its vast partner ecosystem, encompassing resellers, integrators, consultants, and many more from around the globe. But one year ago today, we announced a completely new and, for many in the industry, an unexpected type of partnership. On November 9th, 2015, Ericsson and Cisco – two industry leaders in networking, […]

November 9, 2016 2 min read
Blog post

Abundance: A Different Way of Thinking about Technology

There are two mindsets in business – one of scarcity and the other of abundance. A scarcity mindset believes much, if not everything, is limited. A business with a scarcity mindset holds everything close to the vest and is uncomfortable or unwilling to do business beyond its own walls. The thinking is if another company […]