digital marketing

3 min read

The customer success landscape is shifting to digital-first. Cisco empowers partners with tools for scalable success, focusing on proactive, personalized, and predictive strategies through digital engagements and Lifecycle Advantage program enhancements.

2 min read

Cisco's Marketing Velocity unifies learning and campaigns, enabling partner marketers with tools and strategies for seamless alignment, enhanced demand generation, and improved business outcomes—all within a single platform.

5 min read

Courtney shares her experience as a 2-year Cisco marketing intern and how her virtual 2020 internship enabled her to add value to her team.

2 min read

Two small businesses from completely different industries. Both with stories of innovation and transformation, identifying white spaces that needed addressing and finding innovative ways to solve those challenges. Learn more about them at our virtual session, The Cisco Designed Portfolio: Right-Sized & Right-Priced for Small Businesses.

4 min read

To help us understand how to maintain focus in a rapidly, ever-evolving landscape, we spoke with Devin Hood, Cisco’s Director of Digital Marketing.

2 min read

Marketing in the digital age begs us all to act a little more like those scientists in the labs. The internet is our grand petri dish as marketers today. 

3 min read

At Cisco Connect India, we discussed marketing to B2B technology buyers, the role of marketing in the buying process, and how to best engage customers via superior customer experience (CX).

3 min read

We love giving back to our local communities! Freya L. shares how Cisco Australia came together to help clean Sydney Harbour.

2 min read

By quantifying and measuring “engagement” around content, every single marketing activity can now be planned, goaled, tracked and optimized in a common context, enabling clear understanding of its relative impact.