John Brookbank

We've all reaped the success of our combined efforts and we know it’s your passion, commitment, and resolve to help technology advance forward to as many people as possible. I’d like to relay some numbers that were shared at Partner Summit 2021 that speak directly to some of our top priorities for FY22.

At Cisco we are working to ensure our customers needs are met when transitions occur, so you feel like you have a seat, a voice, and feel heard. With the shifts we have made throughout the past several quarters, we have put focus, energy, and urgency on digital transformation and the need to deliver digital-first services.

With a consolidated plan to accelerate business, there’s not one person that bears the entire weight to reach sales goals and resolve problems with targeted and cross-architecture solutions or necessary activity budget. With the support of multiple marketing and sales teams, the clarity around promotions, requirements, and certifications is evenly distributed across the teams.

Fueling partner success means more than just ensuring profitability. It also means connecting families, enabling small businesses to keep the lights on, and doing our part to help millions get vaccinated. Drop in on the team as we discuss priorities for FY22.

Moving into FY22 at the end of the month, we are still aiming to fuel partner success. Since I am not alone in this quest, I thought I’d bring in some of my team to talk about our key priorities.

This past quarter was just as much of a challenge as the two before, but we have seen outstanding results from our collective hard work, and I thank you for it. There is no way that we could have made this kind of progress alone.

John Brookbank and Ryan Kingston share how Cisco Distributors can help their partners fuel success through Cisco's Lifecycle Management.

Any storms that could roll in, you hold strong and help customers arrive at the best solution for their needs all while providing key service, specialized IT knowledge, and vast insights to Cisco’s product portfolio.

Despite harsh realities and difficult circumstances that we've all faced these past few months, the incredible efforts of Cisco's employees along with our partners, has led to a strong quarter of growth.

Cisco’s first ever global, digital partner conference for IoT on February 25, 2021 will be a unique digital conference to educate, enable, energize, and empower the IoT eco-system.

Another a year has come and gone, and wow, what a year it has been! The vast majority had never experienced a global pandemic before now, and it’s without a doubt something we won’t forget.

We are resilient. Even long before modern-day civilization, we have been a resilient people. With the latest advancements in technology and modern medicine and the transformation within the world’s population, we have proved how resilient we all are. In the Americas we have four pillars that we believe rest on these principles.

Business Continuity. Future Planning. Solution Strategizing. All terms we use in business to forecast what will come. We know everyone is interested in business resiliency – taking the planning, strategizing, and continuity ideas to develop your plan to stay afloat.

As we transition into the new fiscal year, there are many things we hope will help increase our consolidated impact and set you up for the best performance. Not only are we going to continue fueling partner success through a greater lockstep alignment, but we also want to enable small and midsize business, simplify processes where possible, and accelerate Cisco software and services.

One way that I’m hoping to bring you the latest updates is through the Distribution News Hub. It is a one-stop shop for the most up-to-date content, it also has a few key features I want to share with you:

We’re looking for your unique, impactful, and power representations of how you are leveraging Cisco to make difference. We often hear about the large scale, multi-million-dollar successes, and we are proud of those, but your story could be how you used Cisco’s Web Conferencing platform to virtually bring a partner and customer together to win the deal.