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John Brookbank

Vice President, Americas Distribution

WW Partner Sales

John Brookbank is the Vice President for Americas Distribution Sales at Cisco. John brings a long history with resellers, a deep understanding of the reseller business, and 32 years of sales leadership experience, both direct and channels. Prior to Cisco, he held a wide range of sales leadership positions - including; Vice President and General Manager at Expanets, Regional Channel Director for Avaya, and Mid-Atlantic Sales Director for Lucent Technologies. As a 15-year veteran of Cisco, John began as the leader for the East Channel Collaboration organization, followed by a very successful three years as the Regional Manager of the DC Metro Commercial Region – where he consistently drove double digit growth. John spent 3 years as the Manager Partner Operations for the Mid-Atlantic region where he led strong segment alignment while fostering profitability, loyalty and growth in the partner base. He has led numerous cross-functional efforts to transform internal processes and developed several initiatives to integrate channel and field sales strategies. His most recent position was Senior Director, East Field Partner Organization. In his 7 years in that position, John’s team distinguished themselves by driving growth every quarter in Commercial, Enterprise, and SLED in the East. During his 12 years in the Partner Organization, John focused on loyalty and growth in the partner base and, of course, on profitability. Many of the initiatives his team created have been adopted and executed across APO. John currently serves as co-chair of the Leukemia & Lymphoma Society, and, in 2016, that organization named him Man of the Year, National Capital Chapter. In 2018, his team became the top chapter in the US by raising an all-time record of $2.4 million, and this year his team’s goal is set for a challenging $2.5 million. John holds a Bachelor of Science degree in Business from the University of Maryland, College Park. John and his wife Renee live in Ashburn, Virginia. He has three children, Sydney, Spencer, and Lindsey.

Articles

March 23, 2023

PARTNER

One Seamless, United Platform

Cisco has brought all the multi-product suites into a single Webex platform that is focused on driving customer outcomes and increasing advocacy by proactively solving their toughest challenges.

January 26, 2023

PARTNER

The Vast Hybrid Work Opportunity

Cisco has the solutions, technology, and resources to help customers focus on getting work done instead of worrying about where and when that work gets done. Cisco Distributors and Partners turns these solutions into outcomes for our customers.

December 7, 2022

PARTNER

Time for Together

Our Americas Distributors had an excellent year, full of dedication and hard work to provide their partners with the right tools, solutions, and offers to escalate customer satisfaction and success. The level of resilience, determination, and persistence was what enabled us together to Fuel Partner Success.

November 23, 2022

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PARTNER

Owning the Experience

Our theme in Americas Distribution, Fueling Partner Success, hasn’t changed. It hasn’t and won’t change because that’s why we are here. But in order to truly fuel partner success, we must be customer experience focused. Everything that was so flawlessly shared at Partner Summit pivots around this central message.

October 5, 2022

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PARTNER

Historic Distribution Reconstruction

I have seen our program and operations teams make significant strides to help you and your partners work toward simplification. This would allow us to take our hands off the business and let you do what you do best, sell Cisco!

September 23, 2022

PARTNER

Extraordinary Neighbors

There is no end to the ways our Distributors and Partners take the tools and resources given by Cisco and change the lives of millions of people around the globe. We are all ordinary people until we come together to create truly extraordinary solutions.

August 29, 2022

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PARTNER

FY23 the Year of Distribution Enlightenment

Like the Ancient Greeks whose pillars emitted a sense of order, strength, balance, and support, our FY23 strategy to align, enable, accelerate, and even simplify almost perfectly aligns.

July 12, 2022

PARTNER

Align, Enable, Accelerate Americas Distribution

Our distributors are the key to empowering partners to go beyond the norm and lead them to winning more deals, identifying growth opportunities, and exploring new or expanding upon their technology skillsets.

May 25, 2022

PARTNER

The Rungis of a Partner Business Practice

Lke the world’s largest fresh produce market in Rungis, France, Americas Distributors can fuel their partner success through a solid business practice plan. John Brookbank and Andrico Spates share how you can help partners stay on target in today’s competitive and crowded technology market.