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A New Year, A New Resolution to Selling!

Happy New Year to our Collaboration Partners!

Do you know that only about 8 percent of people keep their New Year’s resolutions for the full year?

At the beginning of each year, I try to set a New Year’s resolution that is SMART (specific, measurable, achievable, relevant, and time bound), so that I’ll keep it. I especially like to set goals that are attainable and will drive tremendous growth in our business together.

This year, I want to focus on helping you sell all the incredible collaboration solutions within our completely refreshed portfolio, by providing you with simple tools and programs to sell collaboration differently. I’d like to challenge you to make one of your New Year’s resolutions to utilize the many incentives and programs that we recently announced which are specifically designed to help you grow your business. Read More »

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Cisco ONE Software & Meraki Drive Opportunities for the Cisco Partner Ecosystem

As the Cisco Partner Ecosystem continues its growth, and customers transform IT to increase business outcomes, we want to create opportunity for our partners so they can choose what makes sense for their business, and pick the roles they want to play in the marketplace.  A priority is driving partner success around new consumption models and software, as well as cloud.

Today at the Cisco Live event in Milan, Italy, we are announcing an expansion of our offers into infrastructure software with the launch of Cisco ONE Software, which presents a large opportunity for partners.  You can learn more reading John Brigden’s blog also posted today.

We are also announcing the re-launch of Cisco Meraki as an enterprise class, cloud-managed IT solution.  When Meraki was acquired, it was identified as an excellent area within Cisco for growth in the midmarket and predominantly for wireless. However, with more than 20 hardware product updates and more than 40 software releases in two years, we are not only seeing Meraki succeed in midmarket, but in the enterprise space as well. Our customers are not only deploying Meraki for Wi-Fi but as a broader network, security, and mobility management solution. Cisco’s Rob Soderbery provides more details in his blog here.

We realize that software is core to this new era of business, and I want you to know that software is core to Cisco. Let me delve into the details of what this means to partners. Read More »

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What Do Technical Sales People need to achieve Maximum Success?

Ask any salesperson who sells technical products or services about their daily routine and they will tell you “There is no such thing as a daily routine”.  Technology sales professionals often find themselves addressing product or service issues, researching customers and prospects, cold-calling leads, tracking sales performance against goals, visiting with clients, completing paperwork, analyzing reports, collaborating with engineering teams, developing solution configurations and much more each and every day.

These sales people often feel fragmented because they are stretched in so many different directions. As a result of wearing so many different hats, technical sales people often don’t focus enough time on what’s really important: selling and closing new business for the company.

Now, all of the aforementioned tasks are important to the success of a sales person or sales team but HOW they are accomplished and WHO handles them is the big question.  Developing a holistic support model that salespeople can leverage is the key to maximum success.  But not every business has the resources available to unburden their sales teams from many of the non-revenue focused tasks that can suck the energy out of a sales professional. Read More »

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Cisco Partner Weekly Rewind – January 23, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Great blog this week from Raja Sundaram. He posted Delivering Business Solutions with Connected Analytics and it’s a good look at how Cisco is using its strength in hardware, software, services and partnering to provide powerful analytic solutions.

If you’re interested in how Cisco can partner with you to ensure your data analytics strategy is in place, be sure to check out Raja’s blog as it can provide insight on how:

  • Partners will be able to tap into a high revenue stream as IT services spend, driven by big data, reaches $44B
  • Big data services opportunities supersede hardware and software opportunities, allowing partners to put a premium on these services
  • Partners will be able to wrap business intelligence, analytics, and data management solutions with their capabilities to deliver value-added services that differentiate their practice

Take a look and let us know what else we can relay to you around data analytics. Read More »

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Delivering Business Solutions with Connected Analytics

“Give me a place to stand and with a lever I will move the earth.” That is a quote more than 2,000 years old by Greek mathematician and astronomer, Archimedes. Fast forward to today’s technology-enabled world and I believe that connected data analytics is that lever and Cisco is the ideal place to stand. Through the Internet of Everything (IoE) — the networked connection of people, process, data, and things — massive business opportunities are available and become more salient with each passing day.

According to the annual IDC Digital Universe study, in a mere five years, about 1.7 megabytes of new information will be created every second for each human being on the planet. Yet, incredibly, nearly 99.5 percent of data (currently) is not analyzed and therefore not effectively utilized nor monetized. Because of the tidal wave of data, new analytical strategies are required. Most data are widely distributed, have a brief shelf life of usability, or are just too large to move efficiently. Today’s businesses require solutions that enable near real-time analysis to turn data into insight and actionable strategies.

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Read More »

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