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Prashanth Shenoy

Vice President of Marketing

Enterprise Networking and Mobility

Prashanth Shenoy is the Vice President of Marketing at Cisco. His team is responsible for driving the overall global marketing strategy and execution – from awareness, enablement, and demand generation – for Cisco’s $20B business of Enterprise , Data Center, and Cloud Networking, IoT infrastructure, and Developer solutions.

He has more than 20 years of engineering, product management and marketing experience and has represented Cisco in various industry, press, analyst, and customer events.

He holds a MS in computer science from Texas A&M University and a MBA from University of California, Berkeley.

Additional blog contributions can be found on Prashanth's contributor page.

Articles

March 17, 2020

NETWORKING

Leading the Industry: Cisco Honored with Leadership of the Year Award

2 min read

Read about Cisco’s OpenRoaming innovation and thought leadership that led to winning the Wi-Fi Awards' inaugural Company Leadership of the Year! We deeply appreciate the founders of the Wi-Fi Awards and the Wi-Fi community who voted!

January 14, 2020

NETWORKING

Cisco stands out in the crowd of leaders for Intent-Based Networking (IBN)

2 min read

Many technology companies are promising intent-based networking solutions to their customers, but who are the leaders in intent-based networking (IBN)? Learn how Cisco stands out in the crowd and delivers on the IBN promise.

November 12, 2019

NETWORKING

Gartner names Cisco a Leader in LAN Access for 5th Year Straight

2 min read

Cisco's holistic focus in providing secure, resilient and intelligent solutions resulted in Gartner naming Cisco a Leader in the 2019 Magic Quadrant for Wired and Wireless LAN Access Infrastructure.

October 18, 2019

NETWORKING

Five Networking Trends You Can’t Ignore at Gartner IT Symposium/XPO

1 min read

Join Cisco SVP of Marketing and Matt Clair of Clair Global as they discuss Five Networking Trends You Can’t Ignore at Gartner IT Symposium/Xpo in Orlando.

September 26, 2019

NETWORKING

You’re invited to Cisco’s Networking.Next Virtual Event

2 min read

Join us to hear about the future of networking during our first-ever "Networking.Next Virtual Event" on Thursday, October 24th, featuring senior analyst Will Townsend and futurist Radha Mistry.

June 10, 2019

NETWORKING

3 Ways Intent-Based Networking Fulfills Business Intent with Multidomain Integration

4 min read

With intent-based networking, IT teams can quickly set up appropriate networking policies to support any need, in any domain. Today, Cisco is linking the management of these domains together.

June 5, 2019

DEVELOPER

Learn about Cisco DNA Center APIs in the DevNet Zone

3 min read

Cisco DevNet has the tools you need to get started with Cisco DNA Center open platform, including documentation, tutorials, and sandboxes where you can develop and run your applications.

April 8, 2019

NETWORKING

Wi-Fi 6 or 5G – Why Choose One When You Can Have it All?

2 min read

Enterprises and consumers have been talking - pretty much non-stop - about the new Wi-Fi 6 and 5G standards. Now Cisco's going to break down how they're coming together...and share a huge announcement along the way.

October 26, 2018

NETWORKING

Cisco Named a Leader in the 2018 Gartner Magic Quadrant for the WAN Edge Infrastructure

2 min read

Our evaluation as a leader in the 2018 Gartner Magic Quadrant for the WAN Edge Infrastructure reflects our progress along the journey toward intent-based networking for the WAN.

October 23, 2018

NETWORKING

Miercom Tests Endorse Cisco 1000 Series Integrated Services Routers Wi-Fi Deployment and Management

2 min read

Miercom, an independent third-party testing and certification company, verified Cisco 1100 ISRs, part of the ISR 1000 Series, with equivalent HPE and Huawei routers for various test scenarios.

October 15, 2018

NETWORKING

Miercom Tests Endorse Cisco 1000 Series ISRs’ IPsec Encryption Performance

1 min read

In both traditional and future SD-WAN network architectures, IPsec encryption performance is one of the most important technologies for secure delivery of customer traffic in branch routers. Higher IPsec throughput...

September 19, 2018

NETWORKING

Miercom Verifies Performance of Cisco Branch Office Routers vs. Huawei and HPE

2 min read

Miercom’s evaluation found that Cisco’s 1000 Series ISRs not only outperformed the competition on robust throughput testing, but also demonstrated a compelling advantage in wireless features and ease of use.

August 7, 2018

NETWORKING

Cisco Named a Leader in the 2018 Gartner Magic Quadrant for the Wired and Wireless LAN Access Infrastructure

2 min read

We believe innovations like DNA Center allow Cisco to maintain a position at the front of the industry and its position as a Leader continues to be recognized. #wireless #CiscoDNA

June 8, 2018

NETWORKING

IDC Names Cisco a Leader

2 min read

I don't get report cards any more, but Cisco does. And I have to say, I'm once again really happy with the results we received. #CiscoDNA

January 11, 2018

NETWORKING

Why Digital Success Depends on the Right Network

3 min read

Making networking choices based on what initially appears cheapest inevitably leads to undesirable outcomes. And this is particularly important in today’s digital era.

December 8, 2017

NETWORKING

Catalyst 9000 Switches – CRN’s 2017 Overall Network Product of the Year

1 min read

We are proud and honored to have the Cisco Catalyst 9000 family of switches recognized as CRNs 2017 Overall Network Product of the Year.

October 23, 2017

NETWORKING

Cisco continues to be named a leader in the Gartner Wired and Wireless LAN Access Infrastructure Magic Quadrant

3 min read

Cisco delivers on intent-based networking by providing customers with intuitive networks that are informed by context and powered by intent. 

October 16, 2017

NETWORKING

Miercom Verifies Performance of Enterprise Campus Infrastructure in a Cisco vs. Huawei Bake Off

3 min read

Miercom's evaluation found that while Cisco and Huawei both offer what appears to be comparable components for building a campus-wide, wireless and wired, network infrastructure, the side-by-side testing revealed that the Cisco package offers significant and important advantages that Huawei does not.

October 12, 2017

NETWORKING

Journey to an Intent-based Network

3 min read

In June, Cisco announced the network intuitive vision and the ground-breaking steps we are taking to transform the network to an intent-based system based on the Cisco Digital Network Architecture.

June 15, 2017

NETWORKING

Building a Strategic Roadmap for Networking?

3 min read

If you’re trying to determine the best way to create your organization’s own network journey, you can’t go wrong with reading Gartner’s 2017 Strategic Roadmap for Networking.

April 6, 2017

NETWORKING

Empowering IT for Massive Network Change

2 min read

Get the details on the network programmability certifications and training options Cisco has introduced to deliver critical skills.

March 29, 2017

NETWORKING

Helping SMBs Compete on a Level (Wireless) Playing Field

3 min read

It can be tough for small and medium-sized businesses (SMB). They need to compete with the deep pockets of bigger organizations who can provide top-notch wireless access to customers, vendors and employees alike. But finding cutting-edge wireless network solutions that won’t break the bank, are easy-to-deploy and don’t take up a lot of space can […]

February 21, 2017

NETWORKING

Start Navigating Your Digital Journey Today with Cisco DNA

4 min read

How can you take advantage of new network virtualization and security innovations to help accelerate digital transformation in your organization?

December 20, 2016

NETWORKING

The Year of Network Innovations – Cisco DNA Ushers a New Era

3 min read

The biggest news of 2016 was the introduction of Cisco Digital Network Architecture (DNA). It revolutionized the way you deploy and manage your network with a software-driven architecture focused on automation, security, and analytics.

September 6, 2016

NETWORKING

Cisco Edges Competition by Being a Gartner Wired and Wireless LAN Access Magic Quadrant Leader

2 min read

Today everything is becoming digital, and we don’t mean just connecting to a network. We are talking about machines communicating with other machines, employees retrieving the information they need allowing...

July 6, 2016

NETWORKING

Ignite Your Enterprise Digital Journey in Three Steps

3 min read

It’s been a few exciting weeks recently at Cisco. On the heels of Cisco and Apple innovations for iOS 10, came the Tetration Analytics announcement to provide pervasive visibility across everything in your data center in real time. Now, I am ecstatic to continue that momentum with an update to our Digital Network Architecture (DNA) […]

July 11, 2016

NETWORKING

Getting to a Digital Network Architecture

3 min read

Any change is tough. True transformation is even tougher –especially when we are talking about the transformation of your tried and tested networks to a new software-delivered model. Your network...

June 2, 2016

NETWORKING

Cisco Recognized as A Leader in Gartner WAN OP MQ, 2nd Year in a Row

2 min read

More evidence that Cisco’s Digital Network Architecture solutions are providing an open, software-driven and service-centric network to accelerate digital transformation initiatives.

May 12, 2016

NETWORKING

802.11ac Wave 2 and Cisco: A Beautiful Synergy

5 min read

Here’s a question: how many devices are brought into your organization that conform to the 802.11ac Wave 2 standards? Don’t tell me, I already know the answer: probably none. That’s great and you’re safe. For now. By this time next year, you’re going to start seeing more and more 802.11ac Wave 2 enabled devices on […]

April 7, 2016

NETWORKING

Cisco DNA Technologies Reign in Three Finalist Spots for Best of Interop!

3 min read

I believe I can speak for the Cisco Enterprise Networks team that today’s announcement of Best of Interop finalists is a proud moment for all the product managers and engineers that have invested years of man-hours to bring the Cisco DNA Architecture to life . We have made some great inroads with Cisco DNA with a […]

February 9, 2016

NETWORKING

Slow and Steady Doesn’t Win This Digital Business Race

4 min read

When I talk to network professionals, I routinely ask them about the one part of their job that keeps them up at night. The thing that consistently comes up is their network speed required for delivering a consistent reliable user experience: or specifically, the lack of it. They usually follow up this admission by saying […]

February 9, 2015

NETWORKING

Cloud-Managed IT: The Demystification of Cisco Meraki

3 min read

I often find when you say “cloud” to a customer they get a reluctant look on their face, and I wonder to myself, ”Is it the mystery about the cloud...

January 28, 2015

NETWORKING

Enterprise Networks Taking Center Stage at Cisco Live Milan

1 min read

It is clear being an IT professional today is not easy, there are ever increasing demands on the network and on IT resources. Just look at some of the data out there: According to a report posted on Information Age 70% of businesses say that IT operations are holding them back. Research from the Cisco […]

January 26, 2015

NETWORKING

Summary: Drive Customer Engagement with Analytics and Insights – the Next Wave of CMX Innovation

2 min read

CES and NRF kicked off 2015 with a bang, and as usual, showed us that there is no shortage of gadgets and dashboards to help businesses solve their every need. From an IT perspective, choosing the right tools to solve each technology challenge should involve a full evaluation the merits of feature sets, while balancing […]

January 26, 2015

NETWORKING

The Next Wave of CMX: Location Innovation, Scalability, and User-centric Analytics for Better Customer Engagement

2 min read

Technology is a funny thing: it enthralls some, mystifies others. As evidenced by CES and NRF, there is no shortage of gadgets and dashboards these days to help businesses solve...