A CMX Partner Ecosystem Blog
Ecosystem partners are an important adjunct to Cisco Connected Mobile Experience (CMX). They augment the analytic and customer engagement capabilities of the solution with innovative business and/or industry-specific features. This blog is one in a continuing series that will highlight several of our CMX Ecosystem Partners. Today—Phunware.
Based in Austin, Texas, Phunware is a Cisco Solutions partner and leader in the Mobile as a Service industry (MaaS). The Phunware platform enables businesses to use mobility to engage, manage, and monetize their customers.
The Phunware Venue Solution is fully integrated with Cisco Connected Mobile Experience (CMX) and built upon Phunware’s Multiscreen as a Service (MaaS) platform. This solution creates an immersive, on-site mobile experience for all iOS and Android devices. Key benefits include:
- Higher engagement
- Increased downloads
- Reduced costs
- New revenue streams
- Faster go to market
- Fully integrated
Ready for Takeoff Read More »
Tags: Cisco Mobility, cmx, connected mobile experiences, Ecosystem partners, Phunware
25,000+ IT geeks have left the building – the San Diego Convention Center, specifically – now that Cisco Live U.S. wrapped last Friday. It was a huge success and we have the data to prove it, thanks to Connected Mobile Experiences (CMX). Some interesting and fun stats:
- You love beer. Happy Hour was, unsurprisingly, very popular, responsible for big spikes in attendance at the World of Solutions (WoS) at the end of each day.
- You like free swag (…and demos). Attendees, booth staffers aside, spent 2.5 hours on average in the WoS, and 1 hour 16 minutes on average at the Cisco booths in WoS. If you picked up lightsabers at the Cisco Mobility and Enterprise Networks booths, hopefully airport TSA didn’t confiscate them from you!
- You bid adieu to John Chambers. The crowds came to see his final Cisco Live keynote as our CEO, illustrated by a massive spike with over 5,000 unique devices.
- You use more than one mobile device. There were 29,000+ unique visitors (devices) at CLUS, not including staffers, and specifically The Hub saw the most action.
For many more Cisco Live insights by my colleague Evyatar Ram, Product Manager on the CMX team, check out his blog here.
Cisco Mobility wasn’t just gathering analytics in the background at Cisco Live, it was also front and center at the Innovation Talk: Future of the Network. Rob Soderbery, Cisco SVP of Enterprise Products & Solutions, shared how our Mobility solutions create new ways of digitizing business with applications in mind, beyond the wireless network. He showed a live demo of CMX location innovations such as hyperlocation – a Best of Interop Las Vegas and Tokyo winner — and live analytics. In addition, he demonstrated how easy it is for customers to deliver captured portals with pre-set templates that are easy to update and integrate in other data sources such as CRM, powered by Enterprise Mobility Services Platform (EMSP). The talk wrapped with a raffle drawing of two Apple iWatches. Were you one of the lucky winners?
As I left Cisco Live after the show wrapped up, Elvis walked by, sporting a spangly jumpsuit and slinging his guitar. Really, I can’t make this stuff up. I suppose that’s a sparkly reminder that I’ll be seeing him, and you, in Vegas for Cisco Live U.S. next year.
Tags: #CLUS, cisco live, cmx, cmx analytics, connected mobile experiences, EMSP, Hyperlocation
Welcome to Cisco Live San Diego 2015!
We are excited to showcase our Enterprise Mobility booth, announcements and events at #CLUS. This page is a resource page to help you in planning for all of the exciting Mobility activities at Cisco Live San Diego. Feel free to bookmark this page and come back to learn about all of the latest news at the event.
Cisco Live is Cisco’s premier education and training destination for IT professionals worldwide. Mark your calendar for Cisco Live 2015, June 7 – 11 in San Diego. Visit the Enterprise Mobility booth to learn more about new products, announcements, demos, sessions and win prizes!
Venue Information: San Diego Convention Center
111 West Harbor Drive, San Diego, CA 92101
Featured Sessions (and other sessions visit here)
Monday, June 8
Innovation Talk: Future of the Network (with CMX live demo) – Rob Soderbery, 1:00-2:00pm PT
PSO Session: 3-Steps to Creating an Effective Mobility Strategy – Prashanth Shenoy, 8:30-9:30am PT
Tuesday, June 9
Booth Theatre Session: Developing an Enterprise Mobility Strategy – Raakhee Mistry, 3:15-3:30pm PT
Wednesday, June 10
Booth Theatre Session: Prepare for the Next Wave of Mobility (.11ac Wave 2 Innovations) – Bill Rubino, 11:30-11:45am PT
PSO Session: Customer Experience – The New Competitive Battleground – George Wilson, Stephen Smith 1:00–2:00 pm PT
Thursday, June 11
PSO Session: CMX: The Latest in Location Innovations and Analytics – Jagdish Girimaji, 8-9am PT
Booth Theatre Session: Engage Your Customers With Connected Mobile Experiences – Jolene Tam, 1:30-1:45pm PT
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Tags: #CLUS, 802.11ac, cisco live san diego, Cisco Mobility, Cisco Wireless, CLUS demos, CLUS sessions, CLUS15, cmx, connected mobile experiences, EN5, Hyperlocation
One of the many great attributes of Connected Mobile Experiences (CMX ) is that it offers a rich location analytics solution. With advanced capabilities like Path Analysis and Correlation, zone-based reporting relies on a minimum of three or more access points which seamlessly detect and report the received signal strength (RSSI) of a client. In simplistic terms we can say that CMX triangulates the location of a client.
Unfortunately (and realistically) not all venues are equipped with 3 APs. Many of our customers, have a large number of satellite offices . Imagine a popular coffee chains or even well known financial institution, who have small branch offices or stores spread across the country. They too need insights into their customer’s behavior, even if they don’t have multiple AP’s
To address the needs of businesses with smaller sites and wireless deployments not designed for location accuracy, we’ve developed Quick Look Analytics, which provides priceless customer insights for businesses like those very coffee shops and financial institutions, earlier mentioned.
There are numerous facets of Quick Look Analytics, here are a few of my favorites:
- The Banner visually shares how effectively the business is performing and reaching targets. It provides, if you will, a sort of Key Performance Indicators.
- Key Insights provides a clear look into business peak hours, days, weeks, and months.
Read More »
Tags: Cisco Cloud Services, Cisco Mobility, cmx, connected mobile experiences, mobility services engine, mse, Quick Look Analytics
As you probably know, Cisco Connected Mobile Experiences (CMX) enables businesses to develop engaging mobile experiences with personalized guest onboarding, engagement, and location analytics. CMX leverages Wifi network intelligence and provides IT departments the creative opportunity to produce new revenue-generating, end-consumer solutions.
But I’m often asked what the difference is between MSE & CMX. I’m likely to blame for some of the confusion since I use the terms “MSE” and “CMX” interchangeably. Let’s clear up the confusion once and for all with a breakdown of MSE and CMX.
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Tags: Cisco Mobility, cmx, connected mobile experiences, mobility services engine, mse, wireless security