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Gain Intelligence From Cloud Sprawl

How many cloud services do you think your enterprise uses? You’ll be surprised: businesses use ~10-15 X more cloud services – unknowingly. This is what we call ‘cloud sprawl,’ because there are too many cloud services in a given environment and not enough visibility or control for the business.

For organizations wanting to better understand their critical business data, this is especially challenging. First, discovering what cloud services are being used, and second, capturing & analyzing the intelligence from cloud services data can be tough. However, the good news is – Cisco can help with these challenges.

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Get Your Cloud Assessed – And Better Manage It Too

In the last two years, we’ve used Cisco Cloud Consumption Assessment and helped many customers discover and understand their cloud services, costs and security risks.

The results are surprising! On average, enterprises use nearly 675 cloud services, have much more risk controls needing attention, and use the same cloud services across multiple categories like compute and storage. After a cloud assessment, most IT and business leaders find themselves faced with a TON of cloud usage. So what should they do next?

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Cloud 101 – Demystifying the Cloud

It’s not really a secret – video is hot and trending, both as a marketing tool and new, modern communication medium. Just check out the facts:

  • 93% of marketers use video for marketing activities
  • Video is the top 3 most effective social media tactic
  • Using “video” in your email subject line will increase open rates by 19% and click throughs by 65%

That’s pretty compelling right?

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How Do You Protect Your Business If Your Cloud Service Provider Fails?

By the end of this year, Gartner predicts 1 of 4 cloud service providers (CSPs) will no longer be in business due to consolidation or lack of funding. Based on the explosive growth of cloud use, you are likely using SaaS to support business critical functions and IaaS compute or storage services from the cloud. What happens if that SaaS or IaaS cloud vendor isn’t there tomorrow?

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Quick Look Analytics

One of the many great attributes of Connected Mobile Experiences (CMX ) is that it offers a rich location analytics solution. With advanced capabilities like Path Analysis and Correlation, zone-based reporting relies on a minimum of three or more access points which seamlessly detect and report the received signal strength (RSSI) of a client. In simplistic terms we can say that CMX triangulates the location of a client.

Unfortunately (and realistically) not all venues are equipped with 3 APs. Many of our customers, have a large number of satellite offices . Imagine a popular coffee chains or even well known financial institution, who have small branch offices or stores spread across the country. They too need insights into their customer’s behavior, even if they don’t have multiple AP’s

To address the needs of businesses with smaller sites and wireless deployments not designed for location accuracy, we’ve developed Quick Look Analytics, which provides priceless customer insights for businesses like those very coffee shops and financial institutions, earlier mentioned.

 

There are numerous facets of Quick Look Analytics, here are a few of my favorites:

  1. The Banner visually shares how effectively the business is performing and reaching targets. It provides, if you will, a sort of Key Performance Indicators.

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  1. Key Insights provides a clear look into business peak hours, days, weeks, and months.

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