michelle chiantera

April 17, 2017


Growing at the Speed of Marketing Velocity

The Marketing Velocity Live Event (Chicago, April 25-27) is just around the corner. To say I’m excited is an understatement. This is our 10th year conducting this invitation-only event that...

April 5, 2017


Care. Where it’s needed most.

True story. This happened to someone on my team. Her father-in-law lives alone. Several years ago, he had a stroke. He lay on the floor for hours until a neighbor noticed his open front door and found him. Luckily, he made a full recovery. It was clear how fast a treatable health condition could become […]

December 7, 2016


Are You Taking Full Advantage of Digital Marketing Opportunities?

You’ve heard me say it. You’ve heard Karen Walker say it: the transition to digital marketing is a business imperative for businesses across the board. And distributors are no exception. In my blog This Will Help You Sleep at Night, I outlined some of the key benefits and digital marketing offerings available throughout the ENGAGE […]

November 3, 2016


This Will Help You Sleep at Night

Salesforce Scale. Sales Acceleration. Customer Reach and Loyalty. Do these terms sound familiar? To others in different industries, these might just be simple phrases.  To you they mean so much more. They were also a constant theme among partners shared with me during the Partner Summit 2016 Event. It’s clear that scaling your sales teams, […]

October 18, 2016


Reach Digital Natives by Blending Sales and Marketing

NOW is the time to align your marketing and sales efforts. More than ever you as partners, regardless of your function, have to remain vigilant of customers’ needs in today’s...

June 29, 2016


Don’t Just Sell Security; Sell Trust

One of your customers’ top priorities IS securing their network. By now you’re more than versed with the pitfalls of security vulnerabilities and you’re using that knowledge every day to educate your customers. Have you seen how focused we are on security? You could say we’ve become passionate about it. We’ve changed our philosophy beyond […]

May 3, 2016


There’s never been a better time to change the world together. #NeverBetter

Technology is the driving force for change in the world, but so are the relationships we’ve built with our partners. Our combined innovation is helping humanity.

March 18, 2016


Cisco Partner Weekly Rewind – March 18, 2016

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week: Off the Top If you weren’t able to go or follow live, be sure to stop by […]

March 18, 2016


It’s Time to Use the Engage Marketing Suite – And Win!

Here we are, two weeks past the Marketing Velocity event and I wanted to share my thoughts about the power the Engage Marketing Suite could bring to your companies. As...