michelle chiantera

2 min read

True story. This happened to someone on my team. Her father-in-law lives alone. Several years ago, he had a stroke. He lay on the floor for hours until a neighbor noticed his open front door and found him. Luckily, he made a full recovery. It was clear how fast a treatable health condition could become […]

2 min read

You’ve heard me say it. You’ve heard Karen Walker say it: the transition to digital marketing is a business imperative for businesses across the board. And distributors are no exception. In my blog This Will Help You Sleep at Night, I outlined some of the key benefits and digital marketing offerings available throughout the ENGAGE […]

2 min read

NOW is the time to align your marketing and sales efforts. More than ever you as partners, regardless of your function, have to remain vigilant of customers’ needs in today’s...

2 min read

One of your customers’ top priorities IS securing their network. By now you’re more than versed with the pitfalls of security vulnerabilities and you’re using that knowledge every day to educate your customers. Have you seen how focused we are on security? You could say we’ve become passionate about it. We’ve changed our philosophy beyond […]

2 min read

Technology is the driving force for change in the world, but so are the relationships we’ve built with our partners. Our combined innovation is helping humanity.

2 min read

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week: Off the Top If you weren’t able to go or follow live, be sure to stop by […]

4 min read

Here we are, two weeks past the Marketing Velocity event and I wanted to share my thoughts about the power the Engage Marketing Suite could bring to your companies. As...

3 min read

Let’s set the scene… an incredible atmosphere bringing Cisco marketing Partners and executives together to share what’s next in marketing for the coming year.  We challenged our marketing partners to rethink their approaches to – Connect.  Amaze.  Engage. This event marked the ninth year Marketing Velocity, and it continues to bring marketing Partners and Cisco […]