Ed Jimenez

Business Transformation Lead

Retail & Hospitality

Ed Jimenez is the Retail & Hospitality lead for Cisco’s Business Transformation Team, where he helps companies use digital technologies to improve performance, transform operational models, and become a true omnichannel business.

Previously, Ed directed Cisco’s industry solutions team and worked as a senior consultant, helping Cisco’s retail customers understand how disruptive technologies impact customer experience. Prior to joining Cisco, he was the lead research analyst for Gartner’s Retail & Consumer Products Practice. He also spent a number of years in the retail and manufacturing industries with positions in technology transformation and operations.

“This is an incredibly exciting time to be involved with the retail industry,” Ed says. “Retail is now a leader in its adoption of innovative technologies – some of the most interesting, unusual new capabilities are now being used to help stores sell. I am delighted to be heading up Cisco’s work and thinking in this area.”

Ed has published a number of papers on eCommerce and retail customer experience technology and was a regular host for the NBC Morning News Technology Report.

He earned his M.B.A. from the University of Illinois.


January 13, 2017


Delivering a Frictionless Shopping Experience with a Digital Foundation at the Core

2 min read

Retail’s Big Show, the National Retail Federation (NRF) Show 2017, is coming New York City. More than 30,000 attendees from around the world will come together to learn about the technologies and solutions that are helping to redefine the shopping experience.

September 26, 2016


Give Your Store a Makeover: Designing Your Property for Wireless

3 min read

Today wireless is taking on a new role for retailers, hoteliers, and sports venues to engage with their customers. No longer just a tool for the supply chain, the intimacy...

Creating the In-Store Shopping Experience

1 min read

Today’s consumers demand a more mobile, interactive and personalized shopping experience. Research shows that 64 cents of every dollar spent in store is influenced digitally (Deloitte). A few weeks ago, I hosted my first #CiscoChat event on Twitter together with Jeremy Witikko, Practice Advisor at Cisco and Scott Lachut, President of Research and Strategy at […]

Creating Context to Attract the Connected Customer

3 min read

A couple of weeks ago, I had the opportunity to lead a session at the SAS Global Forum, along with Intel VP Steve Brown and Lori Schafer, SAS Retail Executive Advisor, on how retailers can create better in-store context for today’s connected customer. SAS Institute is a Cisco analytics partner and we had some exciting […]

The Shift from Retail Solutions to Strategic Capabilities

2 min read

Hello, everyone! My name is Ed Jimenez, and I am the new lead for Retail & Hospitality for Cisco’s Business Transformation Team. My job is to help retailers and hoteliers make better use of technologies to deliver customer experiences that align with their brand promise. I worked my way though college as a retail store […]