Lifecycle advantage

February 2, 2021

CUSTOMER EXPERIENCE

Why BT is Adopting Lifecycle Advantage with CX

As the world becomes increasingly digital, how do we enable our partners to support customers with their digital transformation journey? BT, one of our first global partners to adopt the CX Lifecycle model, provides a shining example.

November 6, 2020

PARTNER

Increase Revenue and Profit with the New CX Partner Profitability Calculator

Today, Cisco partners have more customer data and insights to help them identify and capture services opportunities, accelerate customer outcomes, and provide greater value. This leads to happier customers with a greater propensity to buy more products and services, further leading to increased revenue for partners and greater Cisco rebates and incentives.

October 9, 2020

PARTNER

Digital Journeys: A Key Move Partners Need to Make to Get Future Ready

Lifecycle Advantage is a digital engagement powerhouse that makes partners future-ready right now. Lifecycle Advantage drives digital journeys, bridging together Cisco and our partners to jointly guide customers through important milestones across the entire lifecycle. It lets us engage customers together with the right message at the right time, whether that’s assisting adoption, simplifying renewals, or upselling to higher-value solutions.

August 30, 2019

PARTNER

Cisco Partners Have a New Superpower: Introducing Renewals Commerce Automation

Renewals Commerce Automation, launched as part of the Lifecycle Advantage program, brings superhuman renewal powers to Cisco partners at a time when the channel has never been more complex.

February 7, 2019

PARTNER

Great Customer Experience, our promise to partners and customers

Ultimately to accelerate customer success and to maximize our opportunities, we need to change what we sell, how we sell, and how we mobilize our partners together with our customers.

January 22, 2019

PARTNER

Cisco Makes it Easier to Increase Your Marketing Effectiveness

My goal is always to help you increase your company’s marketing effectiveness and here are a few areas where Cisco can help at little to no cost.

January 18, 2019

PARTNER

Three Ways Cisco Plays Cupid with Partner Success

When you provide customers with exceptional experiences through your products, services and interactions, you begin to earn their trust. Learn 3 ways to win the hearts of your customers.

October 19, 2018

PARTNER

BFFs for Life: 4 Ways to Better Align Sales and Customer Success 

Here are four foundational strategies that partners can use to make two organizations BFFs for life.