Customer Success

3 min read

  In Scott Brown’s recent blog post, “The Digital Shift: Partner Evolution and Future of IT”, he talks about the transformation of product and service delivery models in our industry and evolution of sales practices to keep pace with customer expectations. As digitization and the anything-as-a-service model have taken hold, buyers want to pay as […]

3 min read

Cisco has always been incredibly enthusiastic about the role of the partner and there is no disputing the unbelievable success we’ve had together. As a matter of fact, today over 85% of the business we do in the marketplace is done through our partner ecosystem. There’s no other company in the industry like that. Visit […]

3 min read

When it comes to your customers, the solutions you sell may get your foot in the door, but let’s face it, it’s the relationships you build that elevate your business to “trusted advisor” status, which will lead to increases in retention and revenue over the long haul. So how do you earn that trust and a reputation […]

1 min read

Kelly Crothers, director of marketing, talks about how 'expand selling' best practices can generate new revenue and build brand loyalty in this latest video blog from the Global Customer Success team....

2 min read

Your customers are the most important drivers of growth for your business. They’re often the reason new clients seek you out, and they serve as the source for post-sale opportunities and recurring revenue. It’s the simple truth. But what’s also true is that in today’s digital age and dynamic business environment, where trust and loyalty […]

2 min read

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week: Off the Top Greetings everyone. Hope you all had a great week – let’s jump right into […]

2 min read

When building a customer success team and making your case for more investment in the initiative, the most striking misunderstanding you may have come across is that a customer success team is a cost center and just provides really good customer support.  Let’s set the record straight – a customer success team does provide excellent […]