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Riding the Big Data Wave: Service Providers Can Accelerate Big Data Evolution to Unlock New Value

By Bill Gerhardt, Director, IBSG Service Provider

Big Data is the new oil! It has the power to transform economies, make businesses more efficient, and improve our daily interactions as consumers. However, like oil, data is not truly valuable until it has been refined—until it is analyzed and some valuable action is extracted from it. Although it has been the subject of much discussion, Big Data is really in its infancy—which begs the questions, “How will big data evolve? And what are the opportunities for service providers to create value in Big Data?”

Catching the Waves of Big Data Evolution

The term Big Data generally refers to the growing scope of data analytics in terms of the variety, velocity, or volume of data involved. Cisco’s Internet Business Solutions Group (IBSG) sees Big Data evolving along three waves and across the three dimensions of data, control, and consumer (see Figure 1). Today, most companies find themselves in the first evolution-ary wave, where data and analytics are siloed within specific business processes. In Wave 1, the result of data analytics is Read More »

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A Lifeboat For The iPhone Flood. Cisco ASR 901

4G mobile Internet is back in the news with word that Apple has sold over 5 million LTE-enabled iPhone 5s in the first three days it went on sale, and I know that my wife is counting down the hours until she is eligible for an upgrade (likely my two-year old daughter too… if she could talk.  Have you seen how kids naturally master an iPhone like Ronaldhino and soccer ball?).

Whether it’s for uploading pictures of the kids to social media sites or getting work done faster, over 100 million smartphone users will belong to the “gigabyte club” (over 1 GB per month) in 2012 according to the Cisco Visual Networking Index. However Read More »

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Getting Spicy in Spain, Paella? No, NPS!

Programmability, application aware environments, and software defined networks are popular topics in the industry right now. Network operators see the revenue opportunities to deliver services which can dynamically utilize network infrastructure while meeting application specific requirements. This thought process dominated at this year’s Carrier Ethernet World Congress in Barcelona, and Cisco was helping lead the way.

It was a pleasure to watch some of our thought leaders share their unique and innovative ideas and direction with the larger service provider, vendor and analyst community – starting with Software Defined Networking (SDN).  SDN wasn’t the only topic, we shared ideas around mobile trends such as 4G/LTE and small cells and the resulting network impact, the increasing need to marry the IP layer with the underlying transport layers, and strategies around moving legacy TDM services onto a packet infrastructure.  I love watching the cross-industry creativity flow as we collectively solve today’s challenges posed by the growth of new user trends.

All that said, Read More »

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What We Can Learn from South Korea

I recently returned from Seoul, South Korea, where I gave the keynote address at the 2012 KISDI International Conference. My talk, “The Next Generation of the Internet—Revolutionizing the Way We Work, Live, Play, and Learn,” focused on the key trends shaping the next generation of the Internet and the implications for players in the ITC industry and government policy/regulation. However, based on what I observed in Seoul, much of the future has already arrived in South Korea.

Besides the ultra-modern skyscrapers of Seoul, South Korea has the highest domestic penetration rate of Read More »

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How Much for the Doggy in the Window?

What is Total Cost of Ownership (TCO)?  We at Cisco have emphasized this when possible (see: Why TCO is the Only True Way to Measure Network Costs) but this concept isn’t always well understood.  Let me give you an example:  I have two dogs and when asked, I tell people these are the last dogs I’ll have.  The reason for this is simple, dogs are expensive!  Typically, “how much is the doggy in the window?” doesn’t even begin to cover the complete costs once you bring Spot home.  You need to buy a dog bed, a dog collar, toys, bones, and of course the daily pile of food they eat.  Let’s add to that veterinary bills, which are only annual if you are lucky, and then the wear and tear on your home.  That last one is a doozy.  I have watched three couches take a beating, carpets ruined, stuffed animals gutted, scratched doors happen – well, you get the picture.  So, ball parking it, my “free” dogs from the local rescue have a TCO of at least $2,000 a year with a potential lifetime cost of $20-30k!  Who am I kidding, they are worth every penny…

While that’s easy to understand, the TCO of a network isn’t always an intuitive thing and can certainly be a Read More »

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