I spent the last eight months on the front lines of the virtual demo world for Cisco. Working from our headquarters in California, I met with people from all over the world to demonstrate our latest products — without a single plane trip. Using collaboration technology sales teams can avoid travel expenses, sell more, and increase productivity.
Most significant business purchases require some form of travel. Companies need to send sales experts out in to the world to demo their products. Or, depending on the products or the situation, customers often travel to the vendor’s site. Although travel involves expense and time, personal interaction is important to customer relationships. Travel can make the sales process more cumbersome and time consuming. But without travel, you limit the degree of direct engagement you might have before a customer makes a buying decision.
How Can Remote Demonstrations Add Value to the Sales Process?
Remote product demonstrations are providing companies with a less-expensive option to engage with customers. And the best part of it is that neither customers nor your technical experts have to travel as much. Just as video is changing the nature of meetings, it’s also a fitting solution Read More »
Tags: Cisco, collaboration, collaboration meeting room, jabber, remote product demonstrations, sales, TelePresence, travel costs, video endpoints, videoconferencing, WebEX
I have to envy my colleagues in the Cisco IT ACE program: they get to play with the latest toys. For several months now they’ve been playing with the newest Cisco releases of video phones while the rest of us looked on. Just recently though, they’ve started showing up on Cisco desks. They’re sleek and look a little like Apple iMacs have taken over the workplace. The Cisco DX70 and DX80 have arrived and I’m certain if you could see them you’d be impressed. And you’d probably want to play with them, too. But what are they for? Read More »
Tags: Cisco IT, cisco on cisco, coc-collaboration, collaboration, dx series, TelePresence, video
While it sounds too good to be true, it can be simple to build seemingly complicated video installations. Like a custom-built house, you can build video-collaboration rooms to specification. And custom doesn’t always have to mean complex. Cisco is helping organizations do that today by creating a solution with powerful codecs, intelligent imaging technology, and flexible software.
I’m often asked how to quickly build training or briefing rooms with presenters on both ends. People usually ask about a briefing room with 24 classroom seats or a 100-seat training room. They typically have three key requirements:
- Local presenter or when the presenter is in the room
- Remote presenter or when the presenter is calling in
- Interactive discussion between different sites with local presenter at the podium
This requires multiple screens, Read More »
Tags: Cisco, collaboration, conferencing, integrated systems, SX80, TelePresence, video, videoconferencing
Cisco Receives Recognition from Top Analyst Firms
As we start a new fiscal year, I’ve been reflecting on the year we’ve just completed – particularly as it relates to video collaboration. We delivered innovation across our portfolio that enables customers to enjoy a seamless video experience from the browser to the boardroom. And the latest set of analyst reports validates this.
My greatest satisfaction, of course, comes from our customers. But when industry watchers also take notice, it has a really nice ring. In each of the latest video reports from these top analyst firms, Cisco is recognized and evaluated:
I believe this recognition is testament to our no-compromise strategy: Make video collaboration simple and delightful Read More »
Tags: Cisco, collaboration, forrester, Gartner, idc marketscape, TelePresence, video, video conferencing
Cisco TelePresence is designed to create a virtual reality, to make you feel like you’re face-to-face with people, no matter how far away you are in the world. That takes a lot of complex, standardized, in-room design, color, lighting and deployment. We had to custom-build the rooms, put in special lighting and tables, and more. Each new room was an added expense. I have to admit, though, the end result is awesome. Working with people over immersive TelePresence, I pretty much forget the technology after a few minutes, and I’m not really aware of anything but being in the same room with the people in front of me. Read More »
Tags: Cisco IT, cisco on cisco, coc-collaboration, collaboration, mx series, TelePresence, video