Cisco and IBM Security Simplified: Mapping the Story
We’ve been told by customers that if we can reduce their vendor count from 50+ vendors to “something you can count on your fingers and toes,” it would improve not only technical efficiency for their response teams, but also offer operational efficiency to legal and finance teams through contract simplification. In response, over time and through a number of integrations, Cisco and IBM have jointly developed a comprehensive security story, greatly simplifying your vendor and tools landscape.
Spotlight your victories!
We’re looking for your unique, impactful, and power representations of how you are leveraging Cisco to make difference. We often hear about the large scale, multi-million-dollar successes, and we are proud of those, but your story could be how you used Cisco’s Web Conferencing platform to virtually bring a partner and customer together to win the deal.
When Our Partners Win, We Win
The formula for our success is actually quite simple. When our partners win, Cisco wins. OK, there’s a little more to this but in essence our partners win because you’re listening to the needs of our customers, because you are developing innovative solutions that complement Cisco technology and services, and because you are expanding your edge and delivering unique value that sets you apart.
Transformative Speed, Agility, Performance, and Scale with Cisco and Equinix
Now, more than ever, businesses and organizations need agility, speed, and innovation to thrive. Business continuity is table stakes, while applications are the mechanism for engaging and delivering secure, innovative user experiences that supercharge business and strengthen customer loyalty for the long term.
Cisco’s new approach to sales
Today, Cisco still sells billions of dollars’ worth of networking gear, but the software enabling the hardware is an increasingly more important part of our business. It's all about delightful experiences, and it’s software that allows our customers to turn data generated by the hardware into actionable insights and new revenue streams. That's where the future of the company lies.
Cisco Managed Services Offers To Support Partners Across Their Portfolio Journey
Cisco understands that not all partners have the same focus areas or business models. They may be at different stages in developing new technologies, architectures, and solution portfolios. That’s why Cisco offers a range of services to support partners, regardless of where they are in their journey.
Keeping Counterfeit transceivers out of our Authorized Market
Our team partners closely with both law enforcement and customs officials around the world to stop counterfeit products at the border, identify counterfeit operations and pursue legal actions against infringers of Cisco’s intellectual property rights, including trademarks.
3 Tips to Improve Your Security Marketing
This past year has really challenged us as marketers to rethink our strategies and try new tactics for engaging with and supporting our customers. Here are three tips that you can implement into your marketing practices to improve your security marketing results.
Partner Transformation Website and Training For Growth and Profitability
Committed to helping partners transform themselves at any stage of their business journey, Cisco has introduced new Transformational Partner Practice Building Training available at the new Partner Transformation Website. Through this training, partners will discover a robust portfolio of resources to help them build new capabilities, deliver more customer value, and profit in today’s markets. […]