Partnering for Purpose

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Partners are empowered to harness Cisco’s open platform by leveraging APIs and solutions while carving out their own niche in the market. The mission at the core of Cisco’s Partner Innovation Challenge is to drive unparalleled customer experiences through innovation, choice, and exceptional people.

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Cisco’s Partnering for Purpose initiative is one way we, as Cisco employees, bring our commitment to power an inclusive future for all to life. We leverage our technology, our people, our expertise in collaboration with our channel partners to share best practices and amplify positive impact–on people, our communities, and our planet.

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During FY23, the Americas Partner Organization (APO) launched an initiative known as "APO Giving Back Week." The intention was to align efforts and amplify impact by extending the initiative to include our external partner community. Together, they supported causes and NGOs that addressed local community issues.

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Check out how Cisco's Webex “all-in-one" devices are used for a different type of collaboration. Cisco Partners, NWN Carousel, collaborated with the IT teams of Boston's Franciscan Children’s Hospital and the Whydah Pirate Museum to design a truly unique virtual experience. #PartneringForPurpose

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Technology permeates every aspect of our lives, so ensuring a secure digital future for future generations has become a key concern. Cisco and HackShield launched a joint effort to train 15,000 Junior Cyber Agents across the globe by recruiting our employees and partners to become “HackShield Cyber Teachers for a Day.”

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In times of crisis, armed conflict, or natural disasters, people are forced to make life-changing decisions under extreme pressure. Access to timely, accurate, and straightforward safety information is an invaluable resource for these communities as they relocate, search for critical services and struggle with complex problems.

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This is typically the time of year when we take time to reflect, and looking back, 2023 has been a wonderful year of fulfillment and purpose for me, specifically in my role leading Partnering for Purpose.

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Last year, Cisco introduced Partnering for Purpose, where innovation and business goals with environmental, social, and governance (ESG) initiatives were highlighted to benefit partners and their customers. Cisco added a Partnering for Purpose Category in the sixth Annual Partner Innovation Challenge, and 88% of all partner entries for the Innovation Challenge were submitted in this Partnering for Purpose Category. It is inspiring to see this response from our global partner community.

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Sustainability isn’t just about protecting the planet for future generations. It’s also about preserving the delicate balance that allows life to thrive today and tomorrow.