- Our Favorite Topics:
Give Your Customers One Conferencing Experience
2 min read
Too many of us attend frustrating meetings filled with background noise, dropped connections, attendee roll call and large presentation files that are emailed only after it’s too late.
Enabling the Branch for the Mobile Cloud Era
3 min read
This week at Interop New York, Cisco announced advancements in access routing to help partners transform businesses’ networks to support cloud and mobile solutions – the new Cisco ISR 4000 Series.
Resonate with your Customers – Market your Master Specialization
3 min read
As a marketer, this past year has been an exciting journey for me. We created and launched a dynamic marketing strategy for Master Specialization. We’ve created digital, social and demand generation strategies along with compelling content, to help you develop a strong and memorable brand for your company.
Partners Take Center Stage with Intercloud
2 min read
Today’s Cisco announcements illustrate the momentum we’ve seen thus far for Cisco’s approach to cloud. Partners across the globe are very eager to engage and understand what roles they can play to help them meet their customer’s needs for choice, flexibility, security, and compliance.
Partner Voices: Solution Partner Unitrends Enables Disaster Recovery Performance
1 min read
Cisco partner successes are abundant and we are always proud to feature the exceptional companies helping us drive real customer results with Cisco UCS solutions. In fact, the Partner Voices series is all about that.
What is Your Credibility Factor? Earn the Right to Say “No” and Win the Business
4 min read
If you’ve had sustained success as a sales person, you can probably look back at your career and pinpoint one or two defining moments that moved you to the next level of credibility with your customers. These moments are different for everyone.
Growing Sales and Increasing Marketing Response with the “Right Stuff”
3 min read
In this new era of big data, every savvy Partner wonders how can we use more customer intelligence to fuel our business. How do we use it to gauge when to approach customers? How doe we use it to identify new opportunities, migrate customers, customize solutions, and get to real business outcomes faster?
Grow Your Leads and Increase Deal Size with Personalization
2 min read
Starting customer meetings with business outcome discussions sounds great in theory. But how much difference does it really make? A huge difference. Here’s how it works.
Data Man: The power to turn piles of data in competitive insight
3 min read
In my continuing series on marketing superpowers, we’re now ready to tackle Data Man! Of course you’ll continue to see updates from each of the superheroes below, and I’ll make sure you have links to each blog post for your convenience.