Big Changes Become Big Opportunities in Branches
Mobility and cloud innovations have been happening so fast that it’s easy to overlook the place where these technologies have the most impact – the branch.
Marlowe Fenne
No Longer with Cisco
Articles
Growing Sales and Increasing Marketing Response with the “Right Stuff”
In this new era of big data, every savvy Partner wonders how can we use more customer intelligence to fuel our business. How do we use it to gauge when to approach customers? How doe we use it to identify new opportunities, migrate customers, customize solutions, and get to real business outcomes faster?
Grow Your Leads and Increase Deal Size with Personalization
Starting customer meetings with business outcome discussions sounds great in theory. But how much difference does it really make? A huge difference. Here’s how it works.
Improve Your Business Results with Mobility and Analytics
When it comes to delivering better business outcomes, many IT people could be sitting on a virtual goldmine – particularly when it comes to location analytics. Here are some new ways that you can extract more of that valuable information from your network, and some things to think about as you add new services and […]
Focus on Business Priorities to Unlock New Sales Opportunities
Many Cisco Partners are well aware that Line of Business and Operations technology budgets are growing much faster than IT budgets.
Three Steps for IT to Deliver Better Business Results
The situation that many IT people find themselves in today is dripping with irony. They’ve deployed so many innovations over the years to address so many business challenges, that now most of their time is dedicated to simply keeping their systems running. Without incremental resources during these lean budget times, their new innovation cycles decline […]
A Major IT Shift – Delivering Business Outcomes
During geek-fests like CiscoLive, it’s easy to become hypnotized by all the amazing technology. So many smart people are innovating in so many amazing ways. When the party’s over, though, we all need to get back to business. Not just CIO’s and CTO’s – everyone in IT needs to focus on business outcomes – now […]
Shining a New Light on Shadow IT
More people than ever are talking about “shadow IT” nowadays. As the name implies, it’s mysterious, perhaps even malevolent by some people’s standards. From a traditional IT vantage point, this negative view may be somewhat justified given the risks it creates around security, compliance, productivity, and technology investment. But let’s look at it from another […]
How to Improve Your IT Budget and Your Career
With increasing demands and decreasing budgets, these are challenging times for many IT professionals. Some savvy IT people, however, are growing their budgets and improving their careers by forging partnerships with business groups who can benefit most from IT’s expertise, and are willing to help pay for it. Which business groups are most likely to […]