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From Product Strategy to Implementation

Looking at the history of video collaboration there are a few identifiable transition points.  The introduction of audio and video delivery over IP networks created opportunities for widespread affordable deployments and the video conferencing market began to expand.  The scale of deployments, however, was in general neither large nor pervasive.  In 2006/2007 new offerings (like the CTS 3000 from Cisco’s TelePresence team) introduced highly reliable, full HD (1080p), full motion (30fps) experiences with a level of simplicity making it operable by any user irrespective of technical knowledge.  As Full HD became available across the breadth of video conferencing platforms, the whole market rapidly doubled over the following two to three years.  This created another market pillar in collaboration.

Push the clock forward 6 or so years to today…

The distinction between video conferencing, unified communications and web conferencing is now very blurred:

  • The user community has matured.  They are no longer satisfied with connecting over audio, video or content.  They want to achieve the startup experience of small, tightly connected teams across a geographically dispersed workforce.  This means leveraging all of the above features where and when needed, in a simple and intuitive way.
  • IM, presence, audio, video and content collaboration are becoming Read More »

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Perceptions and Benefits of Employers and Users in UC&C

October 22, 2013 at 8:44 am PST

This is the fourth post in a series from Dimension Data and Cisco Channels looking at user adoption and integration of unified communications and collaboration (UC&C) solutions. Findings stem from Dimension Data’s 2013 Global UC&C Survey, developed with ICT researcher Ovum and featuring responses from more than 2,700 participants in 18 countries across 20 vertical industries.

In a previous blog post based on this research, we heard about evidence that the implementation of some technologies is no longer the end goal in UC&C but have become a ‘ticket to the game’. In this most recent blog, Nagi Kasinadhuni, general manager converged communications and customer interaction solutions, has expanded on those ideas with his opinion on where this will lead clients in the future.

According to Kasinadhuni, when studying the UC&C study closely, some interesting nuances can be seen. In general, his opinion is that the decision maker survey is predictable, except in areas or markets where the adoption of bring your own device (BYOD) is high. High growth markets also tend to have higher BYOD adoption rates as opposed to more mature markets. Read More »

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Working Smarter: The Paradigm Shift in Business Collaboration

For the last few years I have had a growing conviction that my workplace collaboration tools were fundamentally broken and needed to be reinvented. So, last year when I was given the opportunity to join Cisco as the leader of their collaboration business I jumped at it. The way we work has changed dramatically over the last twenty years. The expectation that you can work from anywhere, at any time, has become the norm. Change is always hard within IT, but, as you read in my last post, it is the companies that embrace these new models of work who will benefit from a more innovative, efficient, and happier workforce.

Let’s face it, our primary collaboration tools were invented over twenty years ago when “working” looked very much like what you see in the popular TV show Mad Men – what I call the “Don Draper era.” A time when you went into the office, sat at your desk, had a physical landline, and a desktop PC loaded with legacy business tools; an environment that assumed we would always be in the office during normal business hours and behind the walled garden of IT. Fast forward to 2013 and look around, the way we work today is fundamentally different than the way we worked twenty years ago, yet many of our business IT systems and tools have been slow to catch up. In frustration, many employees are turning to the collaboration tools they use in their personal lives such as Dropbox, FaceTime, Gmail, Evernote, and Facebook to get their work done.

The rise of cloud and mobility have driven an acceleration in consumer technology so quickly that today, ironically, Read More »

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UC and Video – Phones of the Future

What will phones in the future look like?  If our experience at Cisco is any guide, there will be more and more phones, and they will look like almost anything. They will all have two things in common:  they will all bring people together – and they will do it with voice and video.  Always video.

The video may be on a small screen that fits in your pocket, or expands to your pad or laptop, a bigger screen that fits on the desk, or screens that cover the wall bringing people, lifesized, to your meetings from around the world.

At Cisco, we’re using all of these “phones” (although only one or two looks at all like a phone), and they all work together to bring people together, face to face.  Some share more than voice and video, adding presence information and contacts and instant click to call or click to chat or click to share desktops

Here’s Rich Gore from Cisco IT, to give a quick look at these different “phones” in use at Cisco today.

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The Evolving UC Market: Cisco has you covered

September 16, 2013 at 3:01 pm PST

Over the last few years, changes in computing, mobility, video and cloud have transformed the collaboration market profoundly and permanently. By listening to our customers and constantly innovating and improving on our market-leading Unified Communications platform, Cisco has been able to keep pace with these drastic market shifts.  Our customers and the industry are recognizing these efforts, and as a result, I am pleased to announce that Cisco has been positioned as a Leader in Gartner’s recently released 2013 Magic Quadrant for Unified Communications and received an ‘Excellent’ rating, the highest rating given in the 2013 Critical Capabilities for Unified Communications report.

Choosing the right UC solution for your business is about more than responding to the latest trends in cloud, mobility or software applications. One of the most basic criteria customers use when choosing their UC vendor is around how the UC solution fits into their current environment. We’ve learned that there is no “one size fits all” approach for our customers. Read More »

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