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Lead Cloud Disruption and Adoption. We’re With You.

We all know the right cloud solutions help organizations improve agility, accelerate time to market, and deliver cost savings.  But for customers, it’s not always easy to know where to start.  Between public, private, and hybrid cloud solutions, they need to know which choice is best for their business and what to do first.  They need a cloud strategy.

According to a new Cisco-sponsored IDC report (“Don’t Get Left Behind: The Business Benefits of Achieving Greater Cloud Adoption”), only 1% of organizations have fully-optimized cloud strategies in place.  Only 1%.

Help Customers Build Better Cloud Strategies

Here’s where customers need your expertise. And we want to help you develop this expertise.

Based on in-depth IDC market research and insights from over 3,400 organizations across 17 countries, we developed the Cisco Business Cloud Advisor — a framework to help customers translate in-depth research into actionable cloud adoption plans.

Now we’re making it available to you, our partners, to make your customer conversations easier.

Consider the benefits of showing customers how much they will gain and how much more competitive and productive they will be with a cloud strategy.  Collaborating with IDC, we analyzed cloud adoption levels by geography, industry, and company size.  Using the Cisco Business Cloud Advisor, you can provide cost and time-to-market improvement estimates based on an organization’s cloud adoption.

Once your customers understand the business benefits of cloud adoption, you can offer concrete recommendations, and strategy that includes real solutions and services — from your portfolio and ours — to help them meet their business needs.

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Cisco Partner Weekly Rewind – September 25, 2015

Partner-Weekly-Rewind-v2

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Invest in Yourself to Get the Greatest Returns

Karin Surber is one of our most prolific bloggers and she’s back at it again this week. Wednesday, she identified two focus areas where sales professionals can invest in themselves with ongoing training.

She states how training is necessary to maintain your competitive edge. I imagine it’s hard for our partners to argue with that, considering the speed at which our industry and business changes.

Be sure to read her whole post and see if you can’t gain a competitive edge selling Cisco!

Cisco’s Robbins: “Tremendous” IT Consolidation Coming

I always enjoy reading The VAR GuyEarlier this week he covered how current CEO, Chuck Robbins, is picking up right where his predecessor left off.

John Chambers talked about IT consolidation in 2014, and that was the topic of conversation for Robbins in this piece. Check out the whole article to see what else he has to say.

As always, let us know what you think of the blog. Feedback from partners, especially around partner programs, is vital for Cisco to keep producing programs that work for all of us.

Good Reads

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Invest In Yourself to Get the Greatest Returns

The gift of education is the gift that keeps on giving. Getting your higher education degree is a critical element of success for most professionals these days. But education shouldn’t stop with your college experience.

Ongoing training is also necessary to maintain your competitive edge. This is especially true for sales professionals who act as consultants to their customers. Keeping up with industry changes, new methodologies and customer concerns are an absolute necessity. More importantly, ongoing training results in more money! A training analysis showed that training geared for sales and marketing professionals resulted in 24% higher profit margins and an increase in sales of up to 6.5% (Learndash.com, 2013).

So there are two primary focus areas for training when it comes to sales professionals. First, learn the basics. There are fundamental processes that every salesperson should master to enjoy consistent success. The earlier you learn these fundamentals in your career, the better off you will be. But even the best salespeople will get away from the basics the longer they stay in business. It’s not at all uncommon to see sales professionals succeed in their first year of business only to watch them fall into a slump during their second or later years because they get away from the basics.

Taking refresher courses on the fundamentals will keep you sharp. Some of the basics include territory planning, cold calling techniques and negotiation/closing skills just to name a few. Do you know how to mine your install base customers? Only focusing on net new leads? The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20%  (, 2013).

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Cisco Partner Weekly Rewind – September 18, 2015

Partner-Weekly-Rewind-v2

Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Cisco Mobility Express Solution Helps Partners Reach Small and Medium-sized Businesses

We always love when we can provide a new way to accelerate business for partners. And that’s just what the recently launched Cisco Mobility Express solution does.

It also helps partners build out their mobility practices on a common technology platform, fueling additional revenue opportunities. Best of all, the solutions deploys in less than 10 minutes.

As you might have guessed, there’s quite a bit to this offering for partners. Be sure to explore our Mobility Express Launch page for more.

Partner Voices: The Power of 3: Cisco, EMC, and VCE

Senior Director of Global Strategic Partner Sales, Chris Panzeca, made his blogging debut on Friday morning when he stopped by to talk about the great relationship these technology leaders have.

He also highlighted a couple of success stories that Cisco, EMC and VCE  have recently teamed-up on to help shared customers.  Be sure to check his post out.

As always, let us know what you think of the blog. Feedback from partners, especially around partner programs, is vital for Cisco to keep producing programs that work for all of us.

Good Reads

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Partner Voices: The Power of 3: Cisco, EMC, and VCE

There’s nothing like the energy of more than 25,000 people in San Francisco talking technology over the course of three days, like VMWorld 2015. And now that I’ve had a couple of weeks to let the dust settle and reflect back, it’s the successful relationships with our partners that remains top of mind and defines Cisco’s success.

For me, the focus on our partnerships with EMC and VCE once again demonstrated that both customers and partners are excited about not only our past successes, but more importantly, where we are going and the work we’ll be doing together in the future.

Fifteen years and more than 70,000 mutual customers later, EMC and Cisco remain global technology leaders because of our commitment to customers, leading technology, and support. And if traffic in the Cisco booth at VMworld is any indication, it’s very clear there’s still a buzz.

Add VCE to the mix, whose Vblock with Cisco ACI continues to help customers, and the result is a ‘Power of 3” providing leading Storage (EMC), Networking (Cisco) and Converged Infrastructure (VCE) solutions.

Power of Three

Sarah Phillips (EMC) Mark Murphy (Cisco) Susan Haas (VCE)

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