Silvia Spiva

October 5, 2016

DIGITAL AND SOCIAL

Innovative ways Systems Engineers are winning with Cisco dCloud

On August 22, 2016 Chris Dedicoat, Cisco’s Executive Vice-President of Worldwide Sales, took to the main stage at #CiscoGSX in Las Vegas and told the entire Cisco Sales force to “demo with dCloud!”. What happened next? I can tell you exactly what happened next, because I had duty at the dCloud booth. A lot of […]

August 17, 2016

DIGITAL AND SOCIAL

Social Media for Sales

  Let me start by clarifying that this has nothing to do with buying or selling on social media. I am not a fan of the phrase “social selling”. This is a summary of what I have learned in my decade as a Marketer within Sales Enablement.

Join Us for the Women of Impact 2016 Conference on March 10th

The Women of Impact Conference is designed for women in IT, to give us a place to network and motivate one another. We unite women from all over the world...

February 17, 2015

DIGITAL AND SOCIAL

Community Manager: Digital Maven

The expectations on the modern marketer are ever-increasing.  The list of skills required includes the classics: market research creative writing attractive branding engaging event management seamless customer support Add these relatively newer skills: crisp digital photography smooth video webpage coding real-time social media listening business analytics The community managers behind the brands you continue to […]

May 13, 2013

DIGITAL AND SOCIAL

Cisco Women and TechGirlsUK

A Twitter success story Theresa Russell teaches Computing to teenagers in Lancashire, England.  We found each other on Twitter.  I was looking to better understand the newest trends in #EdTech.  She needed a female mentor for an international competition she had talked five students into joining.  We soon formed a team of teachers, mentors, and […]