Usha Andra

Leader, Product Marketing

Data Center and Cloud Networking

Usha Andra is a senior product marketing leader with over 20 years of experience driving product marketing and more recently focused on innovation in Cloud, Data Center, and AI Networking. At Cisco, she leads outbound marketing and go-to-market strategies for the Cisco Nexus Dashboard, high-performance Nexus switching for 400G/800G, and the Cisco One Fabric experience across NX-OS VXLAN EVPN and Cisco ACI fabrics. Usha has also spearheaded the launches of the N9100 series switches with Spectrum X Ethernet silicon, Cisco’s 800G portfolio, and Nexus Hyperfabric, while advancing the fusing of security in networking through Cisco Nexus Smart Switches. She also collaborates with leading GPU vendors to market Cisco’s validated offerings with AI and modern data center network workloads. Previously, Usha was part of the CRS-3 and ASR9K marketing launch team in Cisco’s Service Provider group and led analytical efforts like the Cisco Annual Internet Report and Visual Networking Index (VNI), shaping global thought leadership. She has successfully led product marketing teams, driving strategic messaging and customer engagement across Cisco’s portfolio. Usha holds an MBA and a BSEE, blending technical expertise with business acumen. She also teaches marketing and strategy as an adjunct faculty member at San Jose State University and is a frequent speaker at industry conferences.

Articles

DATA CENTER

Usha Andra

How to Create Networks that Meet Your Intent?

3 min read

Network infrastructure and network operations are experiencing unprecedented demand to support digital transformation initiatives to move at the speed of the business.

DATA CENTER

Usha Andra

Carpe Diem: What Data Center Operators Must Do to Manage Day 2 Ops Today?

4 min read

As Cisco is helping countries develop their digital capabilities during the on-going crisis, enterprises are seeing unprecedented application and growth in data within Data Centers (DC’s).

SP360: SERVICE PROVIDER

Usha Andra

Why Do Network and Application Performance Need to Be Superior?

4 min read

Question: Is there still a need for more network capacity and performance enhancements to fixed and mobile networks? Answer: Yes! And tomorrow’s tactile Internet needs and requirements will be met by 5G, Wi-Fi6 and FTTH innovations that support emerging applications (and new services that are just in the ideation phase today). At the beginning of […]

SP360: SERVICE PROVIDER

Usha Andra

Connecting the Unconnected: 5G and Wi-Fi 6 Will Play a Pivotal Role in Bridging the Digital Divide

5 min read

There are still Internet access disparities between residents of rural and urban areas. And the digital divide between lower-income and higher-income communities can only be closed with new approaches and solutions.

SP360: SERVICE PROVIDER

Usha Andra

Tomorrow’s Tactile Internet Requires High-Performing, Pervasive and Secure Networks

3 min read

The foundation of tomorrow’s tactile Internet demands open and supercharged fixed and mobile broadband spigots.

SP360: SERVICE PROVIDER

Usha Andra

Network Security in the Age of Hyperconnectivity: Pervasive, Proactive, and Persistent Protection is Essential to Thwart …

3 min read

DDoS attacks can represent up to 18% of a country’s total Internet traffic, according to Cisco VNI, and they are occurring and increasing at roughly the same rate as internet traffic.

SP360: SERVICE PROVIDER

Usha Andra

The Latest Mobile Makeover: Why and How Unlimited Data Plans Have Re-emerged

4 min read

Learn why and how unlimited data plans have re-emerged and what this means for mobile operators in the future.

SP360: SERVICE PROVIDER

Usha Andra

5G Performance: More than an upgrade and potential for a mobile blockbuster

3 min read

Experienced 5G speeds will be 5 times greater than 4G by 2021. Learn more about the Mobile Visual Networking Index (VNI) findings on 5G.

SP360: SERVICE PROVIDER

Usha Andra

Wi-Fi Wanderlust: What’s happening with the “other” mobile technology?

5 min read

This week, Cisco released the 2017 Mobile Visual Networking Index (VNI) Forecast. Not surprisingly, most people focus on the cellular (2G, 3G, 4G and 5G) aspects of the forecast. But there are also some rather exciting insights that can be drawn from our analysis of “the other” mobile technology – Wi-Fi. In some ways, Wi-Fi […]