monetization

4 min read

Many believe 5G will be a catalyst to change economies, countries, and life as we know it. Physical industries such as manufacturing, agriculture, healthcare, and transportation will digitize and transform unlike anything ever before. Some say it will bring about our next industrial revolution. It’s that big.

3 min read

Calling all Service Providers and Enterprises – read on to reach your 5G potential. This is the kick-off blog for a series of five industry use cases for monetizing your 5G investment.

2 min read

By Rajesh Ghai, Research Director, Carrier Network Infrastructure, IDC    Faced with the triple challenges of commoditization, competition from new and old...

3 min read

Cisco is on a multi-year journey to transform the way we monetize software. Many people have asked me for my perspective on how our approach has evolved over time and where we’re headed.

6 min read

I have just returned from a very interesting and jammed-packed week at Mobile World Congress 2016 in Barcelona. For the first time ever, over 100,000 people and 2,200...

3 min read

The race for the smart home is off and running. Almost every global tech brand, from Apple to Amazon to Google and Samsung, to smaller entrants like Canary, August and tado, want to firmly establish themselves in the home.  Why? They see the home as the next big thing to go digital. The market for […]

2 min read

I was reading the latest ACG Research report on Mobile IP Infrastructure and reflecting how the importance of the IP Packet Core has evolved, and how the technology leaders in this area have also evolved. Back in the “3G era” the Packet Core sat alongside the Voice Core, and was considered an adjunct to the […]

2 min read

Guest blog from Paul Jesemann, Cisco Solution Consultant, Mobile Architecture, APJ In June, a mobile operator in India was accused of spying on its customers by inserting a javascript in browsing sessions on its 3G network. The service provider admitted it was using a solution to help customers keep track of data usage, yet in […]

3 min read

Jeff Zucker of NBC Universal coined the prescient expression “Trading analogue dollars for digital pennies” in 2008 to describe the huge gap that he was observing between the lucrative promises of online and digital advertising and the reality of the meager revenues that it was in fact producing.  Could the same be true of the […]