Once you have a digital strategy in place, it’s time to move forward and make it happen. Let’s explore the basics of digital marketing execution, from email marketing and social media marketing to mobile marketing and everything in between. Email Marketing With short attention spans and smart buying habits, digitally savvy consumers need personalized, relevant […]
Unlike traditional marketing, digital marketing is more flexible and lets you tell your story on the range of channels that buyers frequent. You can start small by testing proven tactics like email nurture programs, paid advertising, and social media. Then you can optimize and scale your campaigns as you grow. Planning Considerations The more relevant, […]
Today’s marketing world is noisy, with most leads touching at least 20 digital marketing tactics before revealing themselves. A combination of channels and tactics must be utilized together to make sure you are hitting your audience on all levels. Omni-channel marketing combines the same message, across multiple traditional and digital marketing channels, to transmit your […]
Improving the way internal and external teams collaborate can take a marketing campaign to that next level. Collaboration solutions use technology to constantly innovate the way employees and customers communicate with each other.
News flash. We had some big news recently. You’ve probably seen it. The launch of The Network. Intuitive. A new era of networking is here. One that is constantly...
Marketing is amazing. I mean those of us that do marketing for a living really do “live the dream.” Granted there are numerous meetings, funding challenges, deadlines, and the ever...
Our Customers and Partners who visit the Cisco Customer Experience Center are most valued members of this family. When you visit us, we invite you to take the time to enjoy this tribute to our shared success. Share your memories on social media, and include the hashtags #CiscoHeritage #CiscoCXC
Wendy Bahr said it best at Partner Summit: “to move with speed, we have to simplify”. But how can you cut through the clutter and not only reach your target audience, but reach them with something that spurs action and pushes results? Our distribution partners at Comstor did just that. Through a laser focus on […]
Partners of all types across the globe have one very important thing in common. Yes, they all want to become more profitable; but, they also want to help facilitate this by aligning their sales and marketing teams more closely. While some still see marketing as a “support” role, it really is critical to a healthy, […]