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Join Us at BBWF 2014

October 9, 2014 at 6:58 am PST

Written by Greg Nehib, Cisco Senior Product Marketing Manager nehib-1

Network functions virtualization (NFV) and Software Defined Networking (SDN) will get a lot of interest this year at BBWF 2014 Broadband World Forum 2014 as carriers seek to make networks more agile and efficient. In talking to both service providers and large enterprises, it’s clear that we are already in another major transition in the networking industry.

I’ve spoken with many talented individuals about what NFV and SDN means to their networks.  Some of these visions are very broad and long ranging and some are more narrowly focused on delivering or optimizing a single service very quickly.  It’s clear that NFV has already been deployed in many different service applications while SDN has been noticeably slower to develop a focused following.  Even in the case of Virtualized Network Functions (VNFs), there is an interesting combination of features focused on services delivery and features focused on infrastructure innovation.  In this case “services” are typically the services that carriers sell to their end customers such as a  Virtual Private Network (VPN)  and “infrastructure” is the virtualization of the typical network functions such as a virtualized route reflector on an x86 based server instead of running the route reflector application in an existing (physical) router. Read More »

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The Role of Connectivity in Powering the Intercloud: Equinix

Today’s announcement expands the reach of the Intercloud by 250 additional data centers in 50 countries, and advances Cisco’s OpenStack based cloud strategy to address customer requirements for a globally distributed, highly secure cloud platform capable of meeting the robust demands of the Internet of Everything.  Cisco’s open approach to the Intercloud is designed for high-value application workloads, with real-time analytics and “near infinite” scalability and allows local hosting and local provider options that enable data sovereignty around the world.

Essentially, there are three components to this Intercloud strategy that set us apart from other companies. It starts with Cisco’s cloud architectural solutions including UCS, our Application Centric Infrastructure (ACI), and a networks functions virtualization (NFV) driven policy. The second component is network connectivity and providing the user with the right quality of service (QoS) experience for their application workloads. And the third component is our partners, who play a critical role in building out this network of clouds from a data center, network, application acceleration and compliance/data sovereignty perspective. In this blog I’d like to delve further into network connectivity and the role that our newest hosting partner, Equinix, plays in powering our Intercloud vision.

Importance of Network Connectivity in Hybrid Cloud

The role of the CIO has to move from a builder of services for the enterprise to an orchestrator of services across private clouds and various public clouds. This hybrid cloud orchestration has to be secure, hypervisor independent, manageable and compliant with all the enterprise’s IT policies across the full IT stack and across all the clouds. Cisco’s Intercloud capabilities are designed to do exactly this and will be enhanced by enabling the orchestration to be carried out in a private hosted environment where these cloud providers will be virtually located within the same exchange. This will facilitate workload interconnections between cloud providers in true hybrid cloud fashion with the lowest application latency and secure workload management for customers.

Where better to do this than in Equinix’s data centers and through the Equinix Cloud Exchange (ECX)? As the world’s largest IBX data center and colocation provider, the company offers fast application performance and low latency routes across all continents. The company provides a global interconnection platform called Equinix Cloud Exchange that hosts private clouds for enterprise customers and facilitates over 135,000 connections among more than 4,500 customers. Cisco will enable the Equinix Cloud Exchange to deliver secure private cloud access to the rich ecosystem of cloud service providers in Equinix data centers globally and to deploy Cisco Intercloud capabilities in 16 Equinix markets across Europe, Asia and the Americas. Equinix also plans to deploy key Cisco technologies and services across its Cloud Exchange, including the Cisco Nexus 9000 Series switch, Cisco APIC, and the Cisco Evolved Services Platform.

For Equinix this announcement significantly enhances their value proposition to the CIO. Their Equinix Cloud Exchange solution will now be able to guarantee full bi-directional workload portability across any hypervisor and full extensible application policy compliance across all services and clouds. This will enhance their already unique interconnect capabilities, lowest latency capabilities and extensive global footprint.

Beginning and Ending with Network Connectivity

So it is all about the connectivity, but this is not a new proposition. It’s one that has been proven consistently over the last 30 years. When networks first emerged they were proprietary, did not interoperate and as a result customers had to choose which one to use.  Cisco and our partners played a major role in seamlessly connecting them together to create the Internet.  As a result, business processes were transformed, billions of dollars of value was created and a large successful partner ecosystem emerged. As we look at the cloud landscape today we see several similarities – many independent closed and proprietary clouds which were designed to maximize vendor revenue rather than enable interoperability, security and compliance. The combined value of Cisco and Equinix will provide fast, open, secure connectivity and will unleash the value of hybrid cloud for enterprises globally.

Together with our partners we will connect the clouds to create the Intercloud.

 

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CCAP+Remote PHY and the Path Towards FTTH, Unified Access and Virtualization

jchapmanBy John Chapman, Cisco Fellow, CTO, Cable Access BU

This week, we and 10,000 or so hard-core engineering colleagues within the cable industry descend upon the city once known as the cable capital of the world — Denver, Colorado — and, like it’s been since the earliest days of the Society of Cable Telecommunications Engineers’ annual Cable-Tec Expo, a trending topic, now and forever, is bandwidth.

The reasons why are obvious, but indulge me a brief recap: Consumer usage of broadband grows at an compound annual rate of 50% or more, ever since about 2009, when Netflix began streaming video, in addition to mailing DVDs. Add to that the sheer number of video-capable, IP-connected screens we all use, and the fact that video itself is only scheduled to get bigger (we’re looking at you 4K), and it’s easy to envision why it’s a considerable challenge to keep the cable infrastructure updated, and capable of ever-increasing carrying capacities.

Here in Denver, we are focused on this challenge. Big picture, we are “transforming” cable access from a DOCSIS focus, to integrate DOCSIS with service provider  WiFi, PON & FTTx, and MetroE into a single, easily- managed portfolio, which only Cisco can deliver. Doubleclicking on the DOCSIS pillar alone, we are taking the CMTS architecture and redefining it to deliver far more bandwidth, for far less cost. We see two technologies that stand out: Read More »

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Service Provider Transformation through Innovation

No doubt, these are exciting times for service providers.  With the massive transformations that are happening nowadays in the industry and marketplace, being at the center of it all presents a huge opportunity. Well, this is exactly where service providers find themselves today: at the center of how enterprise businesses and consumers can transform through innovation.

At Cisco we are well-positioned to drive profitable growth for our service provider partners.  We have made a number of significant changes intended to help service providers globally earn more, reduce cost to serve while improving their agility.

We created an SP Segment and I have been asked to lead the overall business and strategy for Development, Nick Adamo will lead Sales, and Cedrik Neike will lead Services. Together we are partnering to simplify our engagement model and at the same time leverage the entire Cisco portfolio of solutions and products to bring to our customers the capabilities they need to achieve their business objectives.

We believe service providers are centered on transformation through innovation.  We believe that, with Cisco, they can: Read More »

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The Shift to Content Delivery Networks (CDNs) Supports More and Better Customer Video Experiences

The Internet has emerged as one of the most powerful ways for businesses and consumers to communicate and learn. Its global reach, accessibility and speed have opened doors to areas of knowledge that in the past were available only to a privileged few. With the emergence of popular video-streaming services that deliver Internet video to the TV and other devices, content delivery networks (CDNs) have prevailed as a dominant method to deliver such content. However, the popularity of video and other IP-based multimedia is causing increased traffic for CDNs.

As consumers continue to demand greater amounts of high-quality content over the Internet, service providers (SPs) are finding it difficult to increase revenues while operating efficiently and containing costs. This is due mainly to two things: Read More »

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