Last week, more than 16,000 Microsoft partners convened in Washington, DC for Microsoft’s annual Worldwide Partner Conference (WPC). Team Cisco had a great week of conversations with partners on the opportunity created through the Cisco and Microsoft data center alliance.
Cisco announced a three year agreement with Microsoft in which we are aligning our incentive programs to reward the channel for solution selling in a partner-to-partner model. In his blog, Denny Trevett, Cisco VP, Global ISV and Technology Partners, detailed how this model is creating new opportunities for partners to reach new markets and drive profitable growth.
Cisco and Microsoft are also accelerating the development of joint solutions for private cloud, server migration, service provider, and SQL Server 2014. Cisco VP of UCS Marketing, Jim McHugh posted on how technologies such as UCS, Nexus, Hyper-V, and Windows Server 2012 R2, enable IT organizations to dramatically improve their effectiveness and drive business outcomes.
You heard from Cisco. Here’s what Microsoft had to say. Read More »
Each week, we’ll highlight the most important Cisco partner news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:
We are still evolving the Cisco Partner Ecosystem with the goal of helping our partners navigate these changes, achieve profitable growth and deliver the business outcomes our customers demand. The Microsoft announcement is an example of Cisco working to take it’s data center alliance with Microsoft to a higher level.
Be sure to check out Denny’s blog and let us know what you think. Read More »
The IT market is changing. Fast. As a result, customers expect their IT suppliers to offer capabilities beyond products and services, and deliver actual business outcomes.
That’s why we’re evolving the Cisco Partner Ecosystem. By expanding the breadth and depth of our partner ecosystem, our goal is to help our partners navigate these changes, achieve profitable growth and deliver the business outcomes our customers demand.
As a shining example of this strategy, Microsoft and Cisco are taking their data center alliance to a higher level. Today, at the Microsoft Worldwide Partner Conference, we are jointly announcing a three-year go-to-market agreement that creates new opportunities for Cisco channel partners and Microsoft system integrators.
Through this agreement, we’re deepening our existing partnership with Microsoft and aligning our channel programs to encourage and enable solution selling in a partner-to-partner model. A key component of our joint go-to-market is the newly introduced Cisco Referral Program (CRP), which allows Microsoft systems integrators to be rewarded for their contribution to a larger Cisco + Microsoft solution sale. Learn more in this animated overview explaining the benefits of the Cisco Referral Program.
Today at Microsoft’s Worldwide Partner Conference (WPC 2014) in Washington D.C. we entered into a new phase of our Microsoft relationship. Together Cisco and Microsoft announced a multi-year, worldwide sales and channel program focused on driving infrastructure solutions for Server Migration, Private Cloud, and SQL Server engagements. Based on key technologies such as UCS, Nexus, Hyper-V, and Windows Server 2012 R2 these solutions help to enable I.T. organizations to radically improve their I.T. effectiveness while improving their business outcomes.
At Cisco we believe our foundational technologies -- with UCS as the compute platform, Nexus as the switching platform, and with UCS Manager and System Center management integration – provide customers an optimal infrastructure for their Microsoft Windows Server workloads of SQL, SharePoint, Exchange, and Cloud. Our industry leading UCS integrated infrastructure solutions combined with storage from EMC or NetApp, delivers an even more robust end-to-end value proposition via our FlexPod or VSPEX offerings to our customers. These solutions position our customers well on their respective journeys to the cloud. You’ve read my thoughts here; but let’s hear from Microsoft and their comments on Cisco, Microsoft, our partnership, and value to our joint customers:
We have focused heavily on infrastructure solutions for the Microsoft ecosystem over the past ~2 years and now that our UCS integrated infrastructure architectures are proven we will be putting more emphasis on discrete Microsoft workload solutions. Our initial focus will be on Microsoft SQL Server 2014 and how UCS and its differentiated features, such as Service Profiles and Cisco SingleConnect, deliver improved performance, availability, and scalability. Satinder Sethi, Vice President of UCS Engineering, details out the benefits of UCS and SQL Server 2014 in this video:
The solutions we deliver to our customers, whether they be private or hybrid cloud, workload or infrastructure focused, are architected and engineered by Cisco, and certified for the Cisco Validated Design (CVD) program as well as certified for the Microsoft Fast Track program. This delivers more value for customers as the prescriptive guidance in each solution offering enables customers to accelerate their deployments with lower risk.
If you happen to be at WPC 2014, please stop by the Cisco booth #801 to speak with our Experts; see things hands on; and simply learn a bit more. You can also read more about Cisco’s channel programs for the Microsoft ecosystem in Cisco VP Denny Trevett’s blog. Finally, please feel free to visit www.cisco.com/go/microsoft.
If it’s mid-July then it is time once again for Microsoft’s annual worldwide partner conference – WPC. For 2014, we find Cisco’s Microsoft team in Washington D.C. joining around ~16,000 other Microsoft partners. The partners come from all around the world and are of all partner types be they VARs, local System Integrators, Global System Integrators, or OEMs. They have come to D.C. to learn what Microsoft has up their sleeves for the upcoming year as well as to hear Microsoft CEO Satya Nadella give his first major WPC keynote. This is Cisco’s fourth consecutive year of WPC sponsorship – from L.A. to Toronto to Houston and now to Washington D.C. – we have amped up our investment year over year to showcase our leading datacenter technologies for the Microsoft ecosystem. Read More »