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Wendy Bahr to Lead Cisco’s Americas Partner Organization

Today, I’d like to thank an old friend and welcome back a familiar face.

Jim Sherriff, the leader of the Americas Partner Organization and previously the US and Canada Partner Organization for the past two years, has accepted a new role working with Rob Lloyd on the Worldwide Sales Operations team.

Among other responsibilities, Jim will lead our global efforts to bring greater capabilities and efficiency to our sales process by assuming sales leadership for ACT (Accelerated Cisco Transformation). ACT is Cisco’s multi-year program to fuel growth by enhancing our operating model, ensuring world-class execution, efficiency, and ease of doing business. Jim will report directly to Rob Lloyd.

The Americas Partner Organization has made great strides in driving partner profitability under Jim’s direction through three key areas of focus: enabling partners to capture new markets faster, increasing customer segment impact, and driving improved operational efficiency.

Jim and his team initiated and led the “the 1% solution,” a series of initiatives to improve operational efficiency with early successes including the Audit Certification team that helps partners reduce the cost of re-certification, and introduction of The SELL (Sales Enablement Learning Lifecycle), a valuable resource for our partners to help them on-board and develop their sales professionals.

I’d like to thank him for his exceptional leadership and many contributions. He will be a great advocate for The Americas sales organization in his new role.

With Jim’s move to Worldwide Operations, I’m pleased to announce Wendy Bahr as our new SVP, Americas Partner Organization.

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Why Distributors Create Value for Cisco and our Partners

The success of distribution at Cisco is no longer a secret, thanks to Scott Brown’s recent interview with CRN. Of course, it was no secret to me–our distributors have been an important part of our channel strategy from the beginning. But I’m extremely proud of Scott and his team for driving the more recent growth and deepening our relationship with our distributors.

Those who know me, know I’m all about relationships. And I believe that the success and growth comes, not just from Cisco’s relationship with our distributors, but also from the relationship our distributors have developed with our channel partners. Together, we deliver greater value for our partners.

As customers begin to demand new consumption models, I believe distribution will play a significant role in helping partners evolve their business models more quickly to profitably deliver cloud and managed services solutions. Our commitment to a partner-centric sales and services go-to-market model doesn’t just apply to our traditional channel partners. As more solutions move to the cloud, we plan to work with our major distributors and leverage their capacity and their relationships in order to scale.

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Make Your ‘Play’ in the BYOD Revolution–Your Customers Will Thank You

Everybody’s doing it. Your colleagues. Your customers. Maybe even you. But how can you profit from the BYOD midmarket revolution? For those not familiar with the acronym, that’s “Bring Your Own Device”—or, as we like to call it, the BYOD “Your Way” experience.

But just how big is the opportunity for partners? Already, more than one third of the midmarket IT budget is dedicated to wireless LANs. And by 2014, 90 percent of organizations will allow personal devices for work use. So is there any doubt? Your customers need your help now to safely, affordably, and securely manage this explosion.

With Cisco, it’s easy. We just introduced a great partner value proposition in the form of our new Cisco Midmarket Mobility solution.

Ready to get started? Read More »

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Cisco Certified Refurbished Equipment Opens Doors, Close Deals, and Builds Trust

There’s no doubt about it. For some of your customers, budgets are tight. And while the economy is trying to recover, the outlook continues to be uncertain. On the upside, this presents an opportunity for partners to help customers stretch their dollars.

Just ask Cisco Silver Partner TERACAI Corporation. In a recent interview, the firm’s Senior Market Development Manager, Brett LaCourse, shared one of his company’s success secrets. It’s a “secret” you can begin to apply in your own practice today.

Here’s a hint:

“We consider Cisco Capital, in particular, Cisco’s Certified Refurbished Equipment program—another tool in our belt to help grow our business,” said LaCourse. “It’s a strategy that helps our customers save money, with the option of using leftover funds to accelerate architecture-based projects.”

Read more to learn about the benefits of this approach—for you and your customers. Read More »

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‘Bust’ Through Regional Barriers—Join Cisco’s Global Partner Network

Want to work globally—without setting up shop around the world? Today, you can do just that by joining the Cisco Global Partner Network (GPN). This forward-thinking program provides partners with access to global commerce capabilities. This means that you can more easily meet the global needs of your customers.

Here’s how it works. The GPN framework follows a five-step deal management process, which enables you, the “host” partner, to collaborate with “agent” local partners to deliver globally coordinated solutions to your customers.

To accomplish this, partners simply need to establish an agency relationship with other qualified Cisco partners and distributors (who are also enrolled in GPN) outside of your territory. You maintain ownership of the relationship with your customer and completely manage the global deal using Cisco Commerce Workspace. It’s a win-win situation for all parties, and here’s why you should get involved.  Read More »

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