The Yin-Yang of Video-Aware Networking
As consumer demand grows for higher quality, more personalized video experiences, so too does the pressure on our networks to keep up. We're introducing Video Aware Networking, and it will shift the future of video networks.
Cisco & Women: Transforming the Entertainment Industry One Award at a Time!
My rockstar team is executing a clear, open, and productized strategy for this space. We call it the Media Blueprint, the foundation of which is an end-to-end ecosystem approach which is a strong challenge to point-providers who do not have that vision.
Network Slicing in Action
One particular aspect of mobile network evolution that deserves attention is the idea of reducing round-trip time (RTT) between consumers of a service and the service source itself. So much so that in 5G, this concept has acquired its own unique 3GPP term: URLLC which is an acronym for Ultra-Reliable Low Latency Communications.
The Internet is Closer to Home Than You Think
The Internet is global in spirit. But the traffic associated with it is increasingly local in nature, as we found in our recent VNI study.
Parents in Prison: How Cisco is Helping Families Stay Connected
“When I was growing up in Indianapolis, we didn’t have a lot of money. We weren’t exactly poor, but then again, we never vacationed at Disneyland. Maybe Rock City . . . the Smoky Mountains – or Kings Island if we were lucky. But even then it was just for a weekend. So when our […]
Supporting the broadcasting of the future
People are consuming more content online, on a growing number of different devices inside and outside the home. Telco’s and Media companies can use a cloud-based video infrastructure to support flexible and innovative ways of providing content.
The revenue opportunity of targeted advertising
Updating their video infrastructure makes it possible for telecoms companies to supply the flexible and personalised services that their customers increasingly expect. And the data from an integrated video platform has huge potential to make advertising more effective.
Lights, Camera, Action: Sparking Conversations with a Live Demo at NAB
NAB 2017 triple threat: enhanced the demo experience, excited customers and pushed the envelope with live demos, showcasing Cisco’s engagement with the media industry transformation to IP.