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UCS M-Series Design Principles – Why bigger is not necessarily better!

Cisco UCS M-Series servers have been purpose built to fit specific need in the data center. The core design principles are around sizing the compute node to meet the needs of cloud scale applications.

When I was growing up I used to watch a program on PBS called 3-2-1 Contact, most afternoons, when I came home from school (Yes, I’ve pretty much always been a nerd). There was an episode about size and efficiency, that for some reason I have always remembered. This episode included a short film to demonstrate the relationship between size and efficiency.

The plot goes something like this. Kid #1 says that his uncle’s economy car, that gets a whopping 15 miles to the gallon (this was the 1980s), is more efficient than a school bus that gets 6 miles to the gallon. Kid #2 disagrees and challenges Kid #1 to a contest. But here’s the rub, the challenge is to transport 24 children from the bus stop to school, about 3 miles a way, on a single gallon of fuel. Long story short, the school bus completes the task with one trip, but the car has to make 8 trips and runs out of fuel before it completes the task. So kid #2 proves the school bus is more efficient.

The only problem with this logic is that we know that the school bus is not more efficient in all cases.

For transporting 50 people a bus is very efficient, but if you need to transport 2 people 100 miles to a concert the bus would be a bad choice. Efficiency depends on the task at hand. In the compute world, a task equates to the workload. Using a 1RU 2-socket E5 server for the distributed cloud scale workloads that Arnab Basu has been describing would be equivalent to using a school bus to transport a single student. This is not cost effective.

Thanks to hypervisors, we can have multiple workloads on a single server so that we achieve the economies of scale. However there is a penalty to building that type of infrastructure. You add licensing costs, administrative overhead, and performance penalties.

Customers deploying cloud scale applications are looking for ways to increase the compute capacity without increasing the cost and complexity. They need all terrain vehicles, not school buses. Small, cost effective, and easy to maintain resources that serve a specific purpose.

Many vendors entering this space are just making the servers smaller. Per the analogy above smaller helps. But one thing we have learned from server virtualization is that there is real value in the ability to share the infrastructure. With a physical server the challenge becomes how do you share components in compute infrastructure without a hypervisor? Power and cooling are easy, but what about network, storage and management. This is where M-Series expands on the core foundations of unified compute to provide a compute platform that meets the needs of these applications.

There are 2 key design principles in Unified Compute:

1.) Unified Fabric
2.) Unified Management

Over the next couple of weeks Mahesh Natarajan and I will be describing how and why these 2 design principles became the corner stone for building the M-Series modular servers.

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We Won! LTE Asia Awards Update

So great news! A couple hours ago, the LTE Asia Organizers tweeted:

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Congrats to our ‪#LTEAsia award winners: Best LTE Core Network Product ‪@Cisco

Our Cisco ASR 5000 Series has been chosen the winner of the LTE Asia Best Core Product in the 1st Annual LTE Asia Event. Our ASR5000 Series is the market’s Read More »

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Taking Desktop Virtualization Beyond the Data Center – with the Next Wave of Unified Computing

Screen Shot 2014-09-23 at 3.46.26 PM If you look back at the Cisco UCS launch on September 4th, and VMworld SF just prior, the last 4 weeks have been a tsunami of solution innovation milestones in unified computing, ie: where the next wave of Unified Computing is taking us.  If you haven’t already seen the launch event “Powering Applications at Every Scale – the Next Wave of Unified Computing Innovation”, please check it out!

Desktop Virtualization Beyond the Data CenterScreen Shot 2014-09-23 at 3.48.07 PM

A much anticipated part of this launch was the introduction of UCS Mini.  This is all about expanding our presence / penetration of where we can offer the unified computing value proposition.  With the economic disruption UCS has brought to the data center, it’s now time to extend that value beyond the traditional limits of the data center – check out this presentation to get an idea of the TCO impact alone, when considered next to HP DL360p Gen8 ’s.

With this economic advantage, comes the opportunity to address a growing array of desktop virtualization use cases that depend on footprint-friendly form factor without sacrificing performance or simplified, stateless, centralized manageability.  Think of use cases that include:

  • the enterprise-edge where you likely don’t have IT resources in place
  • retail/point-of-sale environments, or
  • small/medium-sized businesses that need fewer servers

In these scenarios, traditional centralized VDI implementation is hampered by WAN latency, security and business continuity concerns.  Being able to deploy a local solution that integrates compute, software and storage, that’s still centrally managed, could be just the solution for your branch office.  Look for new solutions from Cisco and our ecosystem partners that address these scenarios with compelling new offers, which brings us to VMworld Barcelona.

VMworld Barcelona and Integrated Infrastructure solutions for Desktop and App Virtualization

In just a few weeks, we’ll be at VMworld Barcelona, and I’m pleased to once again have the opportunity to kick off the week with a breakout session co-delivered with VMware’s Bhumik Patel, covering “Best in Class Desktop Virtualization with Horizon 6 and Cisco UCS”.  If you didn’t join us in the room in San Francisco, and you’ll be in Barcelona, please attend this second offering of TEX2516

Screen Shot 2014-09-23 at 3.55.00 PMI love opening these things up with a simple poll of i) how many folks in the room have implemented UCS, and ii) how many have done so in support of VDI or app virtualization.  In San Francisco, from the show of hands, it was obvious that over 90% of the room (of 200+ session attendees) had deployed VMware Horizon on UCS.  It was also telling that many attendees expressed interest in solutions for graphics/NVIDIA, flash storage, and our new VDI Pilot Accelerator configurations that are optimal for getting one’s feet wet in desktop as well as app virtualization.Screen Shot 2014-09-23 at 3.59.02 PM

Another hot topic was Integrated Infrastructure solutions for VDI.  If you’re already familiar with FlexPod or Vblock, you already know how rapidly this IT consumption model is growing (to the tune of $3B in FlexPod alone) and how Cisco and its ecosystem partners are enabling organizations of all sizes to

  • dramatically reduce the time to deploy new services,
  • using modularized infrastructure approaches that integrated compute, network and storage,
  • supported with unified, single pane of glass management
  • backed by validated performance testing / documented results

The Nimble Storage SmartStack is another great example in this space, offering pre-validated solutions for organizations of all sizes, wanting to take the guesswork out of getting into desktop or server virtualization.  Imagine the possibilities with a SmartStack built on UCS-Mini…  Speaking of which, check out this article about VCPro, a service provider in the Asia Pacific region, offering DaaS on SmartStack built on UCS Mini.

Look for more news in the coming weeks regarding these and other new solutions that expand the use cases for desktop and app virtualization -- see you at VMworld Barcelona!

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Off to the LTE Asia Awards: Singapore or Bust

cisco-lte-asia-awards

Think about what is going on in the APJC Mobile Market for a minute:

  • In Korea, mobile data traffic on 2G, 3G, and 4G networks increased approximately 70% between 3Q 2012 and 3Q 2013.
  • In China, mobile data traffic of China’s top 3 mobile operators grew 90% in 2012 and 72% from mid-2012 to mid-2013.
  • In Japan, mobile data traffic grew 92% in 2012 and 66% from 3Q 2012 to 3Q 2013, according to Japan’s Ministry of Internal Affairs and Communications
  • While in India, Bharti Airtel reported mobile data traffic growth of 112% between 3Q 2012 and 3Q 2013 and Reliance Communications reported mobile data traffic growth of 116% between 3Q 2012 and 3Q 2013.

Nomophobia is Read More »

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UCS M-series – As little as possible but Absolutely NO LESS!!

Welcome back! Thanks for your interest in our journey from that painful “you wasted our engineering” moment to the product we announced on Sep 4thUCS M-series Modular Servers.

There’s good pain and there’s bad pain. This pain was the muscle ache after a hard game of flag football. We had wasted some energy but were winning. Our customers were our coaches; they were precise about which parts of our game they loved and which parts they didn’t care for. They loved the management policy engine within UCS Manager but *did not* need the levels of redundancy and resilience in the hardware. And they really … really wished that we added some aspects to our game, specifically improvements to power and space efficiencies.  Our customers were either trying to eke out more from their existing data centers or trying to reduce their co-location costs.

So our cloud scale customers,
i)   loved our management policy engine
ii)  didn’t rely on hardware redundancy/resilience
iii) needed better power and space efficiencies

I’ll note here that during this time we gained incredible respect for our cloud scale customers. These customers are either disrupting traditional industries or are innovators who are reinventing themselves to take advantage of the “internet everywhere” age. That’s a tough business, and whoa is competition fierce! ……. being 2nd best on the internet often means you are a distant loser. Read More »

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