Next week in Minneapolis, our team is bringing Wi-Fi in a big way to HITEC 2013, the world’s largest hospitality technology show. As leaders in the Wi-Fi industry, we don’t just talk about what we can do; we make it happen, especially at this year’s HITEC.
For starters, we are sponsoring the wireless network at the Minneapolis Convention Center so wireless Internet connectivity at the show is free to attendees in the pre-convention areas. Our advanced Wi-Fi technologies and free Wi-Fi access will be offered at the entrance, registration, conference rooms, the Digital Den and Hall D and E common areas of the event center. Every guest in attendance will experience the Cisco network in real-time.
Enhance your HITEC experience with the Cisco-enabled mobile app
Our team is also featuring Connected Mobile Experiences with the HITEC conference mobile app, our premier business-relevant mobile solution for the hospitality industry. With this fully-functioning mobile app, you can see for yourself how Cisco Connected Mobile Experiences allows venues to use location-based services and analytics to create unique and personal mobile experiences for attendees.
The application includes conference information and scheduling with the convenience of an indoor GPS-like way-finding system that helps attendees easily locate their sessions, exhibitor booths, and conference amenities. Read More »
At this point you’re probably thinking: How exactly does this apply to me?
Good thing we have three industry-specific webinars for your convenience.
Choose the industry that applies to you and take 30 minutes to see how Cisco Connected Mobile Experiences can help YOU engage your passengers, customers, guests, and more to boost revenue and build loyalties like never before.
Like a lot of us in IT, I’m into electronics. I enjoy visiting stores to get the actual hands-on experience of the product – but I admit I rarely buy on the spot. Why? I want to make sure I know what I’m buying, and frankly, that I’m getting the best deal. I either have to do research beforehand – read reviews, check prices, and clip coupons -- or search on my mobile device while I’m in the store. Depending on the results, I could either be heading to another store or heading home to make the purchase online.
This week, Cisco introduced a new way to transform that in-venue experience through Connected Mobile Experiences Web engagement. This enables organizations to communicate with opt-in mobile users – shoppers, guests, visitors -- through their mobile browser, right there in the venue.
Location-aware menus, banners, and icons as well as content-aware search enable organizations to provide venue-specific information – such as nearby dining or amenities -- as well as any information the user may find valuable based on their context: where they are, how long they are there, whether they are a new or repeat visitor, or even what sites they are visiting. This customized communication can dynamically change when the user’s context changes.
Imagine merging the online with the brick and mortar shopping experience – if I’m standing in a particular area looking at a product, the location-aware menu can provide me a link to user reviews of that particular product. And if I’m searching online for the best price, imagine the store issuing a web notification for a price match minus 5% -- I’m sold! Read More »
Planning your summer travel and vacation destinations? Where are you headed and what kind of resort experience will you consider ideal? At this year’s Interop Conference in Las Vegas, the Cisco Enterprise Networking Group unveiled its new marquee customer – MGM Resorts International – who has upped the wireless ante to ensure its visitors have access to the information they need, literally at their fingertips.
At MGM Resorts, they continue to push the boundaries of creativity and innovation to deliver the best possible experience for their guests. John Bollen, MGM Resort’s Senior Vice President and Chief Digital Officer, is always looking for ways to take what they do and make it even better. Read More »
Imagine this travel experience: You enter your hotel, and your mobile app buzzes to welcome you back and offers you free Wi-Fi within the lobby area. The app informs you you’re now in line for check-in with a 3 minute wait – your latte is being made in the waiting lounge, and the receptionist will come directly to you. After you check-in, the app launches a map of the property, highlighting all of the hotel’s amenities. As you walk to your room, personalized dining and spa promotions appear – they can be used anytime during your stay.
Cisco Connected Mobile Experiences solution can enable hospitality organizations to use Wi-Fi location services to engage and retain always-connected mobile guests by providing them with highly personalized content and experiences.
Hospitality venues can also use the Wi-Fi network to augment the guest and conference experience to build loyalty and boost sales with location-based information integrated into mobile applications.