As part of Cisco Live! last week, Cisco hosted a Connected Mobile Experiences Dinner last night with senior executives of some of our customers and partners in Shula’s Steak house at the Walt Disney Swan and Dolphin Resort in Orlando. One of the key points of the night was the presentation by Chet Patel, Director of IT at the Swan and Dolphin.
Chet discussed how Cisco’s Connected Mobile Experiences (CMX) solution has been deployed at the resort and the insights and benefits they are starting to derive already. The resorts executive business management are starting to get heavily engaged with the project and understanding the value that CMX can contribute.
“When I look at this graph I see devices and think so what!” said Chet, ” however when I showed it to my Hotel Manager and Director of Sales and Marketing, he sees Guests and is all excited about the insights it gives…this is really exciting and forcing me to see things in a different light from a business opportunity perspective which is not my natural tendency. My Sales & Marketing and Food & Beverage executives are really excited now and want to really move forward with very cool ideas to help with revenue and customer satisfaction”
Chet presented some of the high-level analytics that they are starting to use, and outlined briefly the plans for much deeper business engagement and how they are excited about the possibilities to both improve guest experience and help generate additional revenues.