The Under-the-Radar Cisco Leader That Every Partner Needs to Know
Although we don’t often publicly sing the praises of individual team members, we’re making an exception today to recognize Steve Cox, who was named this week to CRN and The Channel Company’s “100 People You Don’t Know but Should” list. The annual list recognizes the unsung heroes and under-the-radar leaders in our industry who create, […]
3 Reasons Why B2B Virtual Sales is a Movement That’s Here to Stay
Unless you live off the grid, you can’t help but notice that virtual sales is playing a larger role in every facet of our lives. In addition to driving the most obvious purchases (i.e. my 10-plus Amazon orders in the last 30 days), it’s also powering buying and selling motions across bigger ticket, higher-consideration items. […]
Why Customer Success Practices Fail. And 5 Things You Can Do About It.
When it comes to setting up a Customer Success practice, any organization will face no shortage of complex stumbling blocks, from establishing an effective framework, to identifying the right people, processes and tools to provide a strong foundation. However, where many organizations hit a wall is not so much in the early planning stages, but […]
Time for a (Reality) Checkup: Are Your Customers Healthy?
Creating customer loyalty is a race against time. It’s been said that after 90 days a business only has a 10% chance of making the customer loyal. Therefore, once that clock starts ticking, value realization must occur quickly or a high probability exists that you will lose the customer. Customer health is a prediction of […]
2016 Partner Rewind: Customer Success Year in Review
The Chinese calendar calls 2016 the year of the monkey, but looking back on our industry these past 11 months, I would call it the year of the customer. Why? Because as digital disruption takes hold and transforms the way we do business, the most important reality we all need to accept is that the […]
The Digital Shift: Partner Evolution and Future of IT
Cisco has always been incredibly enthusiastic about the role of the partner and there is no disputing the unbelievable success we’ve had together. As a matter of fact, today over 85% of the business we do in the marketplace is done through our partner ecosystem. There’s no other company in the industry like that. Visit […]
Customer Success in the IT Industry via Outcome Engineering
For the 20 years I’ve been at Cisco, Customer Success has always been an important part of who we are – doing whatever it takes to make the customer happy. But over the years, Customer Success has taken on a larger meaning and is fast becoming an industry term. For Cisco and the IT industry, Customer […]