Articles
Partners Make Everything Possible with the New Cisco Enterprise Agreement
The new Cisco Enterprise Agreement (EA 3.0) was announced at Partner Summit 2021. General availability will be in early 2022, but now is the time for Cisco and its partners to prepare the solutions our customers will need. Bonus: Hear what Data#3 has to say about EA 3.0!
Why You Should Care about Cisco Enterprise Agreements
Enterprise Agreements help us accelerate the customer’s digital journey, enabling Cisco and our partners to deliver innovation and value through software that can be continuously updated and upgraded.
Transform Your Practice by Leveraging the Software-led Business Framework
Adding software sales to a partner’s sales motion not only increases overall revenue but also provides more predictable, recurring revenue that comes with selling subscription-based software licenses. In addition, developing new services and capabilities based on software enable partners to bfurther differentiate themselves as they build customer loyalty and relevance.
Cisco Partners Make More Money Selling Software
Software is an integral part of Cisco's business. Today, Cisco partners make more money, increase profits, and win with a focus on selling software.
Cisco Live Opens New Ways For Us To Align
It started in 2016 when we hosted two Partner Summits in the same year. That’s when we really began to walk the talk of recognizing our partners as an extension of our sales force. Alignment is one of Wendy Bahr’s guiding principles for our mutual success, and moving Partner Summit to follow GSX, our annual […]
An Evolution Is Underway at GDT
Finding “the roads to recurring revenue” that can take us closer to a future of cloud, subscription services, and relevance in a new market where software is king.
Seize the Momentum of Cisco Spark
We’re having fun now! For weeks leading up to the Cisco Spark launch on January 24, we said we’d leave our mark on the industry. In my last blog, I declared, “The Future Is Now.” As you know, we worked toward that pivotal moment for years. Leave our mark we did, and it is thrilling […]
The Future Is Now
Today in San Francisco, Rowan Trollope, SVP IoT and Applications, announced two ground-breaking Cisco Spark innovations that will leave their mark on the collaboration industry forever: Cisco Spark Board and new Cisco Spark software capabilities that, together, will revolutionize the meeting experience. Everyone here is thrilled about the unprecedented levels of productivity we’ll enable for […]
A Year of Change Pays Off
“It is not necessary to change. Survival is not mandatory.” That was the quote I used by W. Edwards Deming, a 20th century engineer and physicist, to open up my collaboration breakout session at Partner Summit back in March. Obviously, it’s tongue-in-cheek, but the point is clear. We’ve spent the last year together at partner […]
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