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Live from HITEC – BYOC and the Future of In-Room Technology

We’ve had a great time at HITEC so far!  One of the common themes we’ve seen throughout the conference is the importance of an end-to-end connected hotel and the emergence of BYOC.  What’s BYOC?  It’s the result of BYOD.

Today, one quarter of mobile users own more than one mobile device, with an expectation of being constantly connected.  And with their own devices, they bring their own content (BYOC).  In the past few years, as mobile devices and content have flooded the market, hotels have seen revenues from content services such as pay-per-view drop significantly, as guests connect to their own content instead. Whether it’s already downloaded or streaming through Netflix, they want to be able to easily access their content when they want it.

Embracing BYOC

Make it easy for guests to BYOC and enjoy their own content to enhance the guest experience. This is an opportunity to create a new revenue stream with tiered access to wifi.  By offering basic, low bandwidth wifi for free and streaming, high bandwidth wifi for a premium (or as a perk for elite members), hotels can provide guests the option to easily access their own content while creating a revenue source.  In some cases, the model for BYOC is already there, it just needs to be presented to the guest in a different way: Do you want to just check your email and social sites?  Or do you want to stream videos on Hulu? Read More »

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Cisco’s New Wall Access Point Helps Hoteliers Deliver In-Room Wi-Fi Access

Hotels and guests have had a love-hate relationship with Wi-Fi. Wi-Fi has become an expected service, not just a luxury, leaving hotels struggling to find the right setup that is both cost-effective and meets visitor needs. In the last few years, there has been an explosion of mobile devices being used in the market, resulting in guests arriving with laptops, tablets and smartphones all ready to connect to speedy and reliable Wi-Fi. And when Wi-Fi isn’t operating smoothly, the complaints come through loud and clear.

In this constantly connected world, how can hotels provide the service and reliability that their guests are depending on, while keeping costs down?

Cisco Wall Access Point (AP) – Better Service and Cost Savings

Cisco’s new Aironet 702W Series Access Point is a wall AP, which solves several problems at once. In the past, bulky hardware switches and access points have been installed in the hallways, which isn’t ideal for in-room Wi-Fi access, nor is it visually appealing. The Wall AP combines hardware switches and access points into a single unit, about the size of a dollar bill, making it much more aesthetically pleasing and less obvious to guests. Cisco Aironet 702W Series is a compact access point, designed for ease of mounting to numerous global wall-box standards. In addition, the Wall AP features a dual radio, running two frequencies at once and allowing for both older and newer devices to connect easily and with less interference. Read More »

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Cisco Connected Hospitality to deliver Wi-Fi and more at HITEC

Next week in Minneapolis, our team is bringing Wi-Fi in a big way to HITEC 2013, the world’s largest hospitality technology show.  As leaders in the Wi-Fi industry, we don’t just talk about what we can do; we make it happen, especially at this year’s HITEC.

For starters, we are sponsoring the wireless network at the Minneapolis Convention Center so wireless Internet connectivity at the show is free to attendees in the pre-convention areas. Our advanced Wi-Fi technologies and free Wi-Fi access will be offered at the entrance, registration, conference rooms, the Digital Den and Hall D and E common areas of the event center. Every guest in attendance will experience the Cisco network in real-time.

Enhance your HITEC experience with the Cisco-enabled mobile app

Our team is also featuring Connected Mobile Experiences with the HITEC conference mobile app, our premier business-relevant mobile solution for the hospitality industry. With this fully-functioning mobile app, you can see for yourself how Cisco Connected Mobile Experiences allows venues to use location-based services and analytics to create unique and personal mobile experiences for attendees.

The application includes conference information and scheduling with the convenience of an indoor GPS-like way-finding system that helps attendees easily locate their sessions, exhibitor booths, and conference amenities.  Read More »

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How Can Connected Mobile Experiences Help You?

You saw the double-announcement Thursday--Not only is MGM betting big on Cisco to transform the guest experience, but we at Cisco are taking the missive of helping our customers create connected mobile experiences to the next level with Web engagement.

At this point you’re probably thinking: How exactly does this apply to me?

Good thing we have three industry-specific webinars for your convenience.

Choose the industry that applies to you and take 30 minutes to see how Cisco Connected Mobile Experiences can help YOU engage your passengers, customers, guests, and more to boost revenue and build loyalties like never before.

Intrigued? Check us out at http://www.cisco.com/go/cmx or visit the announcement of the new web engagement platform to see how we can help you transform your business engagement model.

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Next Phase of Transforming the Mobile Experience

Like a lot of us in IT, I’m into electronics. I enjoy visiting stores to get the actual hands-on experience of the product – but I admit I rarely buy on the spot. Why? I want to make sure I know what I’m buying, and frankly, that I’m getting the best deal. I either have to do research beforehand – read reviews, check prices, and clip coupons -- or search on my mobile device while I’m in the store. Depending on the results, I could either be heading to another store or heading home to make the purchase online.

This week, Cisco introduced a new way to transform that in-venue experience through Connected Mobile Experiences Web engagement. This enables organizations to communicate with opt-in mobile users – shoppers, guests, visitors -- through their mobile browser, right there in the venue.

Location-aware menus, banners, and icons as well as content-aware search enable organizations to provide venue-specific information – such as nearby dining or amenities -- as well as any information the user may find valuable based on their context: where they are, how long they are there, whether they are a new or repeat visitor, or even what sites they are visiting. This customized communication can dynamically change when the user’s context changes.

Imagine merging the online with the brick and mortar shopping experience – if I’m standing in a particular area looking at a product, the location-aware menu can provide me a link to user reviews of that particular product. And if I’m searching online for the best price, imagine the store issuing a web notification for a price match minus 5% -- I’m sold! Read More »

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