Presenting the Award-Winning Cisco Software Defined Access
We are very proud to announce that Cisco Software-Defined Access (SDA) was the winner of the 2017 Best Next Gen Wi-Fi Network Infrastructure award. The Best Next Gen Wi-Fi Network Infrastructure award was presented to a product that best demonstrate forward thinking in network infrastructure by the Wireless Broadband Alliance (WBA). SDA was nominated for […]
The Three Phases of Cisco’s Software Monetization Journey
Cisco is on a multi-year journey to transform the way we monetize software. Many people have asked me for my perspective on how our approach has evolved over time and where we’re headed.
Introducing New Software Subscription for Access Wireless
Today every business model transformation, every market shift is fueled by software. Software has become the key to innovation. Let’s take an example of your user mobility requirements....
CODiE Awards Recognize Customer Value and Innovation of Cisco ONE Enterprise Cloud Suite – Again!
Recently, the Cisco ONE Enterprise Cloud Suite (ECS) won the prestigious 2017 SIIA CODiE Award for Best Infrastructure as a Service -- for the second year in a row.
Accelerating Digitization with Cisco Enterprise Agreement
The Cisco Enterprise Agreement transforms the way Cisco sells software and the value we offer to the relationships we have with our customers and partners.
The Partner Opportunity with Cisco’s New Enterprise Agreement
As Cisco continues to transition our portfolio towards a software centric, subscription-based model, we are constantly looking for ways to help our customers simplify their software management and get the most out of their investments. To do that, we announced the Cisco Enterprise Agreement (Cisco EA), the next stage in the evolution of our former […]
Recipe for a Great Cisco Career
A pinch of this, a dash of that. What is this Cisco employee's recipe for a great career?
Why Customer Success is All About Adoption, Not Addiction
We all know the facts about customer loyalty. It’s easier and less expensive to sell to an existing customer rather than acquire a new one. Loyal customers are also more likely to buy more from you and recommend you to other potential prospects. Take a moment to think about your own customer base. Would you […]
Ensuring A Smooth Transition to Subscription Buying Models
I wrote in my last post about the industry move to software subscription buying models. While the benefits to software companies and customers are clear, there are also many misconceptions about how this transition will happen. It won’t take place with the flip of a switch. As customers do with any new technology or new […]