“I’ll Know it When I Feel It” – A Connected Digital Experience
Feelings are critical to how consumers evaluate the companies they interact with. They are looking more to be “connected” with, to, and through their suppliers. And when they do connect, it is increasingly via a digital asset. Consumers are looking for an experience that drives a positive emotion for them. Companies like Cisco provide solutions that ultimately help generate those feelings for consumers and businesses worldwide.
How Banks Can Regain Customer Trust
The financial crisis of 2008 cast a negative shadow on the banking industry. And the series of banking scandals that followed resulted in the public’s loss of trust in banks. “The disconnect between banks and customers has reached a critical point. As this “value gap” continues to widen, many customers feel that banks are becoming […]
Building Your Customer Success Team: Much, Much More Than Just Good Customer Support
When building a customer success team and making your case for more investment in the initiative, the most striking misunderstanding you may have come across is that a customer success team is a cost center and just provides really good customer support. Let’s set the record straight – a customer success team does provide excellent […]
Mr. Spock Meets The Contact Center
One of the most enduring characters introduced in 1960’ television vas the venerable “Mr. Spock” of Star Trek fame. Leonard Nimoy played Spock after having only...
Can Your Customers Name Your Brand in Three Notes?
Drummer Bernard Purdie has played on over four thousand recordings in his fifty-year career. The self-proclaimed “Hitmaker”, he has recorded with Steely Dan, B.B. King, Hall and Oates, Miles Davis,...
Mobile Growth is Key Focus at 2015 ICMI Contact Center Expo and Conference
The explosive growth of mobile offers the greatest opportunity for contact centers. If the consensus among those at ICMI’s Contact Center Expo and Conference is any sign, mobile is the place to focus. But while there’s consensus about mobile, there isn’t consensus on a standard definition of mobile customer care. Many consider mobile to be just […]
“Hold Me Closer, Tony Danza” Customer Experience and Cisco Context Service
Due to a middle school crush, I became a fan of Elton John during the most prolific point in his career, releasing a series of records I still...
What to Know: Virtual Face-to-Face Engagements for Midsize Business
Have you ever imaged what your company would look like if you only employed the best and the brightest employees? Midsize business leaders, just like enterprise companies, need to recruit and retain the most capable employees. They recognize that because today’s talent is on the move, the best employees may not be local. There is […]
Championing the Case for Contact Center Analytics!
Contact centers have always been awash in data and data crunchers. But based on progress in data science, there is a renewed focus on analytics and how you can use it to differentiate your customer engagement strategy. When competitors offer similar products and use comparable technologies, your customer service strategy can offer meaningful advantage to […]