brand protection

April 28, 2021

PARTNER

Look Closely Before Hitting “Buy”

I was about to hit “Buy” for a name brand microphone when I noticed something was a bit off. Looking more closely, I realized this was not the true brand I thought it was and that it was being sold by a suspicious third party. My experience was trivial compared to what can happen to Cisco’s partners with gray market and counterfeit products which account for over $1 Billion in displaced sales annually.

April 14, 2021

PARTNER

Cisco Brand Protection and Refresh Team Up

Protect your investment and improve sales with Cisco Brand Protection + Refresh! By working together to introduce new, innovative programs to our Partners, Cisco is protecting your investment, improving your sales, and combating counterfeits.

December 16, 2020

NETWORKING

3 Key Steps to Protect Your Network from Counterfeit Cisco Products

Learn how to protect from Cisco counterfeit by accessing “Our Identify Counterfeit” platform, source from Cisco partners and check if your gear comes with a valid software license and warranty.

October 1, 2020

PARTNER

Prodec’s Journey With Cisco

With around 57,000 partners around the world, Cisco’s partner mega-machine generates about 85 percent of Cisco’s global bookings. It’s no wonder that Cisco’s Authorized Channel enjoys near-legendary status in the market.

July 23, 2020

PARTNER

Keeping Counterfeit transceivers out of our Authorized Market

Our team partners closely with both law enforcement and customs officials around the world to stop counterfeit products at the border, identify counterfeit operations and pursue legal actions against infringers of Cisco’s intellectual property rights, including trademarks.

October 1, 2019

PARTNER

Perform, Transform… and Protect!

Oliver Tuszik provides updates on how Cisco not only performs and transforms with its partners, but provides brand protection too.