A recent article in the Wall Street Journal featured a hotel that will soon be using mobile technology to bypass the check-in process. Guests will have the option to check-in through their smartphone and also use their smartphone as their room key.
The benefit of this new check-in and room key innovation is two-fold: the hotel guests will benefit from the pure convenience of it and hoteliers can help maintain a secure property.
However, automated check-in and the ability to use mobile devices as a key to the room is only one aspect of the entire technology stay. This is just one component of what’s possible and what’s going to be expected by guests visiting hotel properties in the future.
There is a tremendous demand by the guests to simplify and enhance their interaction with the hotel. According to a recent HVS London study, more modern hotel guests value experiences and the feeling of “being connected” over traditional hotel luxuries. With this in mind, the future of a connected guest experience does not begin and end with new keyless door entry capabilities.
In fact, the new technologies happening in hotels are also happening across various industries. New mobile capabilities in retail, education and transportation are creating new ways for customers, students and citizens to receive engaging content that can transform their experience. Some examples include:
- Retailers can offer shoppers mobile updates when they are in the store about new products and special sale items.
- College freshman can receive turn-by-turn directions to landmarks, buildings and events – all based on the student’s schedule and current location on campus. Read More »
Tags: architecture, Cisco, CiscoMobility, connected mobile experiences, future of mobility, hospitality, mobility, network, wi-fi, wifi, wireless
Deloitte’s 2013 Annual Holiday survey came out with some staggering statistics:
- Nearly 7 in 10 shoppers will use their smartphones and tablets to shop this holiday season.
- Nearly half of all shoppers will use social media to assist in shopping.
- 73% of shoppers will be influenced by coupons and promotional offers.
Retailers both online and in-store can no longer ignore the power of mobile technology and social media influence with shoppers. Shoppers using mobile devices inside stores are actually more likely to make a purchase when being presented with the right information. In fact, this isn’t only true for retailers, but across all industries. Whether it’s guests, visitors, patients or passengers, there’s a real opportunity for businesses to make an impression via the mobile device.
Today I am happy to announce our latest Cisco Wireless Software Release 7.6. As you may recall from Sujai Hajela’s State of Cisco WLAN blog earlier this week, Cisco’s Wireless group has been ahead of the competition with our dedication to delivering cutting edge, high performing technology to our customers.
Many features in Release 7.6 were designed specifically to enable our customers to take advantage of the latest mobile trends. Here are some of the highlights:
Connected Mobile Experiences (CMX)
CMX for Facebook Wi-Fi is a joint Cisco — Facebook solution for guest Wi-Fi. Read More »
Tags: access point, airport, christmas, Cisco, high density, holiday, hospitality, hotel, mobile, mobility, passenger, retail, school, shop, shopper, shopping, software release, student, technology, travel, university, wi-fi, wifi, wireless, WLC
In my recent post, “The Internet of Everything’s Impact on Hospitality”, I discussed how the Internet of Everything (IoE) is currently transforming the hospitality industry to more effectively enhance the guest experience while ensuring operational efficiencies and sustainability for hoteliers.
As we continue to move into a new age of mobile and connected things, IoE presents a number of advantages for hoteliers, increasing business value as well as securing customer loyalty through enhanced guest experiences. Hotels that leverage IoE capabilities are made possible through technologies such as Wi-Fi-enabled RFID sensors and Bluetooth LE.
Read More »
Tags: Antonio Dimilia, Cisco, Connected, data, hospitality, hotel, hotelier, Internet of Everything, IoE, location, location-based, mobile, mobile device, wi-fi, wifi, wireless
When a person is considered tech-savvy and “always-connected” in their day-to-day life, these expectations don’t change when they stay in a hotel. In fact, this new “connected hotel guest” actually expects the same mobile experience at hotels that they receive at home or work. Hoteliers across the world are constantly trying to find ways to meet the increasing needs of the mobile-connected guest. Previously, hotel Wi-Fi was used primarily for guests and staff connectivity, but now, it’s becoming much more than that because of these guests’ needs. Read More »
Tags: Cisco, Connected, data, hospitality, hotel, hotelier, Internet of Everything, IoE, location, location-based, mobile, mobile device, wi-fi, wifi, wireless
The hotel industry has traditionally managed IT applications and network infrastructure locally on property, which led to higher costs associated with having local resources on premises. But now, many hotels have realized a need for greater operational efficiency and an ability to meet guests’ Wi-Fi needs. A virtual server seems to be the solution.
According to Gartner Inc., approximately 60 percent of servers will be virtualized by 2014, up from 12 percent in 2008. Clearly, we are starting to see large businesses across multiple industries realize the benefits of virtualizing their server workload. For example, one benefit is that IT executives are able to cut down the costs of storing data through physical hardware, which is both a costly and inefficient method. Without physical hardware, an on-site IT staff is no longer necessary which also reduces operational costs. Additionally, offloading information to the cloud helps free up bandwidth for guests and customers alike to utilize – a benefit very helpful to hoteliers that put the guest experience first. Read More »
Tags: cloud, Connected Mobility Experiences, hospitality, wifi, Wifi for Hotels