Cisco Blogs


Cisco Blog > Partner

Cisco Partner Weekly Rewind – March 27, 2015

Partner-Weekly-Rewind-v2Each week, we’ll highlight the most important Cisco Partner Ecosystem news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

I officially kicked off the Cisco Partner Marketing Velocity and Cisco Partner Summit 2015 season this week. The two events, combined this year in Montreal, Canada, are in the last week of April. With exactly one month to go until we kick off the events up north, be sure to follow the Cisco Partner Blog for more information leading up to this year’s Marketing Velocity and Partner Summit events.

CRN 5 Star Winner

Cisco was recognized by CRN this week as a 5-star winner for its Channel Partner Program and for its Solution Partner Program. These wins will be featured in the CRN Partner Program Guide, which is an annual directory and definitive listing of technology vendors that service solution providers or provide products through an IT channel.

Listen Your Way to the Win

Karin Surber always brings a great perspective on what it takes to be a successful sales person and this week was no different. Karin spent some time on the Partner Blog discussing listening, and how listening can make or break your business. Read More »

Tags: , , , , , , , ,

The Connected Bus Stop

One of the well-received demonstrations that Cisco showed at MWC 2015 was: Cisco Internet of Everything: Solutions for SP Business Opportunity, aka the “Connected Bus Stop”. This demo prompted a lot of good discussion about what role Service Providers can play in the Internet of Things (IoT) and the Internet of Everything (IoE). We summarized 4 areas for Service Providers to add value:

  • Deliver Intelligent Connectivity over lower-cost, dynamically scalable virtualized networks
  • Offer complete solutions and managed services in focused vertical segments
  • Monetize new sources of analytics from aggregated and contextualized IoT data
  • Provide provisioning, end-to-end device management, and added-value aligned to the business process productivity gains that customers seek from IoT.

Cisco’s approach to IoT encompasses an understanding of key business care-abouts and pain points, derived from our longstanding position as Read More »

Tags: , , , , , , , , , , ,

To Compete in the Retail Revolution, Mobility and Analytics Are Critical

Cisco_Chat_MOBILITY_blog

Today, mobile devices are everywhere — and vying for the attention of just about everyone. On a train, in a café, or in the park, people are gaming, connecting with far-away friends, and watching TV shows.

Increasingly, they are also researching, browsing, and buying products.

Such tech-savvy mobile shoppers are driving a retail revolution that has left many brick-and-mortar retailers scrambling to catch up. In fact, mobility and apps have created an industry disruption similar in scope to what we saw with e-commerce in the late 1990s and early 2000s.

For many traditional retailers, the stakes are high and the challenges daunting. However, I see tremendous opportunities. Read More »

Tags: , , , , , , , , , , , , ,

Cisco’s Virtualized, Software-Only 4K Encoding Solution: The Secret Ingredient Winning in Customer “Bake-offs” Around the World

If there’s one common element across the major television/video trade shows this year — the International Consumer Electronics Show (CES), the upcoming National Association of Broadcasters (NAB) Show, and likely those that follow, it’s the focus on “the rest of the ecosystem,” as it relates to 4K, Ultra High-Definition (UHD) TV. Meaning, the televisions are out there. Everything else is still catching up.

With NAB coming up, and video picture quality a hot topic, I wanted to highlight what’s been going on with Cisco’s 4K encoder work, as evidenced by customer wins — some of which we can discuss, some of which we can’t — in a series of recent “encoder bake-offs” around the world.

One that we can discuss is our work with India’s Videocon d2h, Read More »

Tags: , , , , , ,

Let’s Kick Off Cisco Partner Summit and Marketing Velocity

MVPS

Cisco Partner Summit and Cisco Marketing Velocity 2015 are coming up fast! The combination of these two events will create an unprecedented opportunity for sales and marketing professionals to interact  in Montreal. I am counting down the days until I can meet with many of you in person. I can’t wait to finally put some faces to the names. I’m also looking forward to reconnecting with several of you who I met at previous partner events.

Let’s kick off both events with some helpful information.

First, I realize not all of you will be able to attend the event in Montreal, so I encourage you to take advantage of Virtual Partner Summit (VPS). This is a fantastic opportunity to watch Cisco executives via live streaming video, learn about new technology solutions, or see what’s new in marketing innovation. Registration opens today.  We don’t want you to miss out!

Let us be your eyes and ears on the ground in Montreal. We’ll have recaps, tweets, and pictures that keep you posted on everything going on during the week. You can always find the latest information at:

For those of you just getting started on Social Media, we want to help. Check out our video tutorial. Let us know if you have additional questions via the comment section below.

Read More »

Tags: , , , , ,