NRF

3 min read

Retailers once had a pretty clear idea of who shopped where and how they did it. After all, there were not that many options available for shoppers. Consumers would see...

2 min read

Co-Authored by: Shaun Kirby, CTO, Cisco Consulting Services The IoE promises to revolutionize industries by providing access to a wealth of previously hidden information obtained from a myriad of new connected sensors fused intelligently by novel real-time analytics. Retailers have seen early success by connecting dark assets in stores, warehouses and other venues. This week […]

3 min read

As Cisco’s chief marketing officer, an important part of my role is to build and maintain the trust of Cisco’s customers.In fact, “brand promise” ultimately relies upon the trust consumers...

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“Mike” may be an avid golfer who enjoys meandering through the sporting goods section of his local retailer. But he would be a very different shopper the morning his plumbing...

4 min read

One of the hottest topics at NRF this week has been delivery systems. Recent research by Cisco Consulting has found that delivery is one of the top concerns of not only retailers, but of shoppers as well. I now have personal experience of this: Just before the holidays, my husband and I ran an experiment: […]

1 min read

It’s NRF time again! NRF, the retail industry’s biggest conference, is back in NYC this week. Big data and analytics are still top of mind this year in retail, but the hot topic added to the mix is the use of beacons powered by Bluetooth low energy (BLE), enriching your engagement with customers and helping […]

3 min read

Today’s retailers face a rising tide of change, disruption, and challenges, all driven by technology. As their business landscape is upended, many are struggling to adapt to changing consumer behaviors,...

2 min read

Cisco will be featured in two Big Idea sessions at this year’s NRF conference starting tomorrow, and I’m happy to introduce guest blogger Lisa Fretwell, who will be leading one of these two seminars. Lisa is the Managing Director of Retail at Cisco Consulting Services, specializing in the Internet of Everything and analytics, and how these […]

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Collaboration in the era of the Internet of Everything (IoE) is not just about people connecting with people. Yet when you ask most people how they picture “collaboration,” they probably think of person-to-person collaboration first: perhaps a web-based conference call where people are sharing content such as a Word document or a PowerPoint presentation. Or […]